Are,You,Barking,The,Right,Tree marketing Are You Barking Up The Right Tree?
Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t
If you want to spend a lot of your budget on your marketingcampaign and get minimal results, then you would probably want to try massmarketing. But if you want to have a more effective, less costly, and yet getbetter results with your color printing ad, then youre better off advertisingto a niche market. Mass marketing can surely help you to spread out your wordto a lot of people, but the drawback is that you spend so much of your budgetand resources with only a small fraction of that population considering yourbenefits because not everybody has actually a need for your product. Whereas ifyou employ niche marketing to your campaign, you as the marketer would havebetter results yet you shell out the same amount of money and resources. It is essentially easier to attract a smaller crowd than amuch bigger one. For one thing, you will probably be heard by everybody in thatsmall crowd, than speaking to a multitude that you need to use specialequipment to be heard. It takes a lot of money and resources to attract theirattention. This is particularly true when you use a print ad for yourmarketing campaign. Your ad done by a specialized color printing firm wouldhave more chances of attracting your target market when it is designed especiallyaccording to the interests of your specific market. The design itself appealsto your specific audience because they see in it their own beliefs, interests,and wants. Your message on the other hand, demands for their attention becauseyou are able to provide a message that actually solves their problem. The difference is in the impact of your message. Nichemarketing allows you to target your message to a particular niche or groupthereby giving you the opportunity to be specific on the needs and interests ofyour target market. Your offer is focused and your benefits are more precise.The impact is then greater. So before you continue with promoting your business toeverybody and praying very hard that some would even consider your offer, thinkof niche marketing. Its more effective, costs less than trying to attract amuch larger crowd, plus, it gets you the results you need to increase yoursales and profits. One last advice though, before you start being aggressivewith your niche marketing always plan your marketing strategy. In everymarketing campaign, it is vital that you carefully map out what you want to doand what you would want to accomplish. When you do, youll most likely have asuccessful ad in your hands.
Are,You,Barking,The,Right,Tree