Find,out,the,secret,cutting,yo marketing Find out the secret to cutting your postage costs by 68%
Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t
There is a secret weapon in direct mail that has helped localbusiness grow all over the United States called Saturation Mailing. Saturation Mailings are a great way to targetan entire neighborhood within a zip code, radius, or county. To qualify, allyou have to do is mailed to 90% of residential addresses in a route, or 75% ofthe total number of addresses (including businesses). Who is the bestcandidate for a saturation mailer?RestaurantsGyms/Health ClubsCar DealershipsTanning SalonsHair & BeautyDentistsDoctorsDry CleanersRealtorsand any neighborhood based business that derives most of their traffic within aradius of their business. If cost is king One of the biggest advantages of saturation mailers isthat it is by far the least expensive direct mail program that existscurrently. A saturation mailing list is 80% less than your typical residentialmailing list and the postage at 13.9 cents is 68% off the cost of a first classstamp. The postal service provides thispostage discount for the time, labor, and money it would have spent coding,bar-coding and processing your postcard mailing. Because Saturation postcard mailers areprovided to the post office in walk sequence order, the mail carriers only haveto distribute the mail. Target yourneighborhood like only you know howEvery neighborhood is made up into carrier routes whichthe postal worked delivers mail. Bytargeting the routes in your area, you are able to pick the goodneighborhoods in your zip and mail only to the streets that you feel are thebest prospects for your business. This micro-targeting of your neighborhood isa possible only with saturation mailing. You can find these type of mailing lists online, or call printing andmailing house to provide it for you. What is the nextstep?In order to mail a saturation mailer you need a bulkpermit, or more commonly you will need to hire a mailing company and usetheirs. Unless you mail on a consistent basis, we recommend that you use aprofessional print and mail house. Whenusing a mail house service, you simply provide your postcard artwork, and it isprinted and mailed on your schedule. All you have to do is design your postcardand wait for the customers to come in. We recommend that when you design yourpostcard for print, you should make a trackable offer so you can determine thatthe customers are from your marketing efforts.Printing postcards and mailing them saturation rate is asecret weapon that many businesses use to boost their customer base. Its avery easy and inexpensive way to use direct mail marketing to grow yourbusiness.
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