Evaulating,Web,Site,Performanc marketing Evaulating Web Site Performance Part 1


Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie


Setting up a website is the very first step of an Internetmarketing campaign, and the accomplishment or deficit of your sitedepends greatly on how clearly you have specified yourwebsite goals.If you are not clear what you want your site toaccomplish, it will most probably fail to accomplishanything. Without goals to guide you in developing andkeeping track of your website, all your site will be is an onlinebroadcasting that you are in business.If you expect your site to activate some form of action,even if, it is visitors purchasing a product,or filling out a form so a representative can contact them,there are steps you can take to insure that your website is operating at its maximize efficiency.One of the first signals of how well your site is working for you is observing the count of visitors in a given period of time. A goodbaseline evaluation will be a month in which you haven't beendoing any exceptional offline promotional activities.However, just by cause of hoards of people have passed throughyour gates does not mean your site is flourishing.Normally, you want those visitors to literally do something there. Itis equally vital to keep track the count of visitors toyour site who made a purchase. This figure is called thesite conversion rate, and it is an essential component of theefficiency of your website.To find the site conversion rate, take the count ofvisitors per month and study the percentage of themthat actually performed the action your site is set up for.Let me give you an example, if you had 2,500 hits to your site, but only35 of them purchased your product, your site conversionrate equals 1.4%.To calculate this figure, take your number ofvisitors and divide that figure by the number of visitorswho made a purchase. Next, divide that result by 100 (25 ?00 X 100).

Evaulating,Web,Site,Performanc

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