Explode,Your,Opt-in,Subscriber marketing Explode Your Opt-in Subscriber Base!!!


Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie


Explode Your Opt-in Subscriber Base!!!Copyright 2002 lessworkmoremoney.com By Armand Melanson I have discovered a powerful technique to increase the rate of subscribers to my newsletter. This is a really easy but powerful way to create more profit. A newsletter & opt-in email list are fundamental parts of any successful e-biz. What if I told you that a small change to your website could increase your subscriber capture rate by 400%!!! That's exactly what I discovered. Before going any further, I want you to see this in action. Goto http://www.lessworkmoremoney.com right now & you'll see what I'm talking about. So here's the deal. Most websites use a pop-up window to attract opt-in subscribers. The problem with standard pop-ups are: 1) they are all over the net & are often viewed as an irritant to visitors. 2) they require that the prospect type an email address. Let's face it - we are LAZY. We don't want to type our email address unless absolutely necessary. 3) they don't insure that the email address is the right one. Even with good Javascript checking, someone can type in anyone's email address. If you went to my site just now, you would have seen the following: --> A JScript alert prompted you with an offer for a free marketingcourse --> You could choose 'OK' or 'Cancel' --> If you chose 'OK', your email program automatically spawned a message with the pre-inserted subject:"Just click 'Send' to get the free course via email (ref# M7aI6N)" If you clicked send, you will be subscribed to my newsletter. --> If you chose 'Cancel', nothing happened Can you see the difference? No typing to do! When confronted with the Javascript alert, people are much more likely to hit 'OK' than to type in an email address on a standard popup form. That's why this concept is radical - it is a total departure from the traditional approach & it's much more effective at getting prospects to sign-up for your newsletter. So let's get under the hood & see how this works. You don't need to use cookies for controlling popups, but you should use them. Otherwise you will be popping up every time someone refreshes the page. Goto http://lessworkmoremoney.com/EZ5_email_autocapture.htmto see this in action again with only the bare bones code required to do it. The cookie code is standard & can be found at any JScript site. The form code is simple & just tells your mail client to send an email to my autoresponder. You can use this exact same code to do this at your own website. Make the following changes though: *** (confirm("put your text here"))*** place your text in the quoted area - this is what will appear in the popup. ('n' is the newline character which tells JScript to place text on the next line) ***
*** place you autoresponder email after "mailto:" THIS IS WAY TOO COMPLICATED!!!! You can use this as is, so you don't really need to change much. If you know someone who knows a little about web programming, ask them for help. If you still can't get it to work, go to http://www.lessworkmoremoney.com/consulting.htmand see how I can set it up for you. ----------------------------------------------------ABOUT THE AUTHOR: Armand Melanson is an emarketing consultant & author. For free marketing tips & articles youcan re-use, visit him at http://lessworkmoremoney.com ---------------------------------------------------- Article Tags: Opt-in Subscriber, Email Address

Explode,Your,Opt-in,Subscriber

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