Lifestyle,decision,automotive, car Lifestyle decision to automotive supplies
General Lee: For such a TSP platform, indeed, is the test of the ability to integrate the same time, just She always has been mentioned in the business platform is a completely independent intellectual property platform and our platform is t In the shape of the design, the Core wing broke through the traditional appearance of the other models, the Core-wing sense of movement and high-level sense of the high degree of balance, which must be improved, both in the interior styling
In the modern era, the old commercialprinciple completely lifestyle subversion, market camp 4C replace the 4P mode,you can see, the customer needs, cost considerations, the purchase ofconvenience and the brands and consumers interact with communication has becomea key factor affecting the enterprise. Enterprise product development,marketing model and so has the era of customer proposition.Consumers to determine the choice oflifestyle has become an important factor in the past, when we stood in theenterprise perspective, the products are mostly independent of each othertoday, when we stand on the customer's lifestyle point of view, they are composedof products and between products, restrictive relationship between the industryand the industry and constitutes a wonderful consumer chain.Consumption chain hidden in the way oflife, otherwise unrelated products linked together to form a new gift consumptionchain. For example, when a customer bought a sport utility vehicle, itrepresents a series of hidden consumption demand. First of all, the automotiveneeds of conservation and decoration, which gave birth to the car accessories;Second, it means that the demand for outdoor products, such as camping andleisure products, and gave birth to the automotive gifts, like vehicle rescuetools and automotive supplies, that is, all consumer behavior The gift willlead to consumer, consumer lifestyles determine the consumption chain ofautomotive supplies.Escape from the "Red Sea" find"Blue Ocean" road automotive supplies, or change "gifts brand"Gift brand or help car supplies outof the" Red Sea "to find the road leading to the" Blue Ocean"According to statistics, Chinas totalsales of auto parts enterprises to about 250,000, the production of auto partscompanies are more than 30000. With the popularity of the automobile, thenumber of auto parts enterprises will further increase. Automotive supplies automotiveafter-market one of the three plates, is currently the fastest growing and oneof the best prospects for the industry. The data show that By the end of 2010,the size of the market for auto parts and supplies has been close to 190billion Yuan, and still has a very large market potential for development.However, when it is particularly importantto show, media, industry, associations, led by auto parts the Red Sea each yeara large number of new companies have joined plagued their biggest problem beganto surface, and how to quickly build the marketing network channels, rapidintegration into the industry. Main products: car dvd player and in car camera,are with good quality.Accordingto an automotive supplies company official said that in recent years, thedomestic auto industry to flourish, market demand is very strong, the market inthe car with accessories and other auto industry chain of unprecedentedprosperity. Homogenization, the price war flooded but also the industry iscurrently facing a predicament, how to find the road leading to Blue Ocean isthe concern of all after the auto market practitioners in this Red Sea. Theperson in charge, are participating in the Gift Fair in Shenzhen, automotivesupplies to fight the traditional sense of the gift brand, is to stimulate newdistribution channels through the exhibition platform to expand the coverage ofthe terminal market, the formation of a new distribution methods.
Lifestyle,decision,automotive,