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Consider the following quote from author and Fortune 500business consultant, Lance Secretan: "The primary purpose of an organization is not to make a profit. It is to help human beings grow, express their creativity, contribute their life-source and make the world a better place. The purpose of an organization is to inspire the soul."That's an interesting quote. It may seem a bit in-credibleto you. Possibly even irresponsible. After all, how can anorganization expect to survive without profit? It has tobe the primary focus at every level of the organization.Right? Maybe.As you consider the quote further, you might also considersome of the names on Dr. Secretan's client list. Here area few of them: * IBM * The Home Depot * Nortel * The American Heart Association * Allstate * ForbesApparently, Dr. Secretan is saying something many peopleare ready to hear. At least some pretty "heavy hitters" inthe business world are ready to hear it.Frankly, I wish I'd written the statement myself. Maybe you do as well. I'm willing to bet you've at least hadsimilar thoughts at one time or another. What gets in the way of us standing firmly in thatpossibility? What stops us from actually aligning our actions with theidea that the primary purpose of an organization is to help people evolve, express their creativity and contribute their life-source to the greater good of all? What gets in the way of us practicing "inspiration of thesoul?" Article Tags: Primary Purpose
The,Primary,Purpose,Business,C