How,get,Website,the,First,Page DIY How to get my Website on the First Page of Google?


When starting a new work at home business it is very easy to become consumed by it. We spend so much time trying to get the business up and running that we may end up becoming burned out and lose our motivation. There is so much to learn and Normal 0 false false false MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable{mso-style-name:"Table Normal";mso-tstyle-rowband-size:0;mso-tstyle-colband-size:0;mso-style-noshow:yes;mso-style-parent:"";mso-padding-alt:0in


Normal.dotm 0 0 1 1276 7278 Web Traffic Partners 60 14 8937 12.0 0 false 18 pt 18 pt 0 0 false false false /* Style Definitions */table.MsoNormalTable{mso-style-name:"Table Normal";mso-tstyle-rowband-size:0;mso-tstyle-colband-size:0;mso-style-noshow:yes;mso-style-parent:"";mso-padding-alt:0in 5.4pt 0in 5.4pt;mso-para-margin:0in;mso-para-margin-bottom:.0001pt;mso-pagination:widow-orphan;font-size:12.0pt;font-family:"Times New Roman";mso-ascii-font-family:Cambria;mso-ascii-theme-font:minor-latin;mso-hansi-font-family:Cambria;mso-hansi-theme-font:minor-latin;}Are you a current business owner who has asked the question,“How do I get my website on the firstpage of Google and the major search engines?”  Most business owners don’t know that traditional media ad spendingis down across the board. Television advertising, radio, newspaper and magazines are down anaverage of approximately 13% in 2009. Before you try to figure out how to get your website on the first pageof search engines, let’s establish whyyou need to get your website on the first page of search engines.  Here are some important statistics youshould know: 1.    In 2006, less than 30% of consumers usedsearch engines to find local businesses. Now, in 2010, over 82% of consumers use search engines to find localbusinesses.2.    In 2006 there were approximately 2.6BILLION searches on the search engines every month.  Now, there are over 32 BILLION searches every month withabout 13 Billion of those being local searches.3.    Over 90% of consumers do not go past thefirst page when performing a search.4.    An estimated 70% of the consumers thatclick on a result in the Natural/Organic section of first page.5.    Internet ad spending rose in 2009 byapproximately 12% while traditional media dropped on average of 13%.6.    Google, Yahoo and Bing generate over 93% ofall online searches with Google leading the way with over 60%. These statistics show the importance of being on the first page of the search engines.  That’s great but…  just being on the first page is a veryvague term.  Being on the firstpage in front of your “pre-qualified” potential customers is the key.  You want to be in front of potentialcustomers that are searching for your products and/or services in the areas youdesire to generate new businessleads and traffic to your website. If you can accomplish this, you can watch the new business leads pourin.  Is this an easy task?  No!  Is this possible? Yes! Traditional Media VSOnline Search It’s hard for business owners to let go of traditionaladvertising like TV, Radio, Newspaper, Yellow Pages,Billboards and more.  They haveworked for them in the past and they think they are going to continue to workat the same level that they did 5 years ago.  They are not! Consumers are going to the Internet because of a few very importantthings; there is a large amount of up to date information and it is aconvenience because the Internet is part of almost everyone’s daily life!  The Internet is in cars, on phones, onhundreds of new technical devices and it’s on computers.  The most important reason you want tobe in front of these potential customers is because…  They are ready to buy! Here’s an example: A person in Lansing, Michigan is looking for a local companyto remodel their kitchen.  Are theygoing to get in their car and drive down the roads looking for a local remodelingcompany?  Are they going to grabtheir newspaper (that most households don’t even receive) to weave though thepages to find a company?  Are theygoing to turn on their TV or radio on and wait for an ad to come on about alocal remodeling business?  Arethey going to go to the Yellow Pages to find a company?  The answer to all of these questions isNO, with the exception going to the Yellow Pages (some of the time).  Unfortunately the Yellow Pages havevery limited information.  Peoplewant more information before they make a buying decision.  They can’t get this from the YellowPages.  They want to find out moreabout the company, read their client testimonials, find out about the owner andstaff, see if they have any specials, etc.  I know one thing is true today.  The Internet is themost powerful advertising platform ever! Now that we’ve answered the question, why does my business need to be on the first page of Google and themajor search engines?  Let’smove into how to get you there! How to get yourBusiness on the First Page of Major Search Engines? After spending over 14 years in marketing and advertisingand meeting with hundreds of business owners, I know one thing is truetoday.  Business owners always needto generate new business to grow and thrive, especially in today’s economicclimate.  I've read hundreds ofarticles, blogs, stories from peers, comments, and everything else you couldthink of, on the subject of searchengine optimization (or SEO as it's typically called). People and business owners have asked me, “Should I try to build links, writearticle, create blogs and build other sites”?  The answer to all of these is yes and no.  If you are an experienced onlinemarketer that keeps up with the trends and have some Internet based knowledge Iwould say take a stab at it.  Theend result is these business owners still come back to me for InternetMarketing services.  Unfortunately,researching Internet Marketing andSEO, online and in books isn’t going to make you an expert.  Experience and trial and error willgive you the knowledge and “know how” to successfully build an effective website and web presence. Additionally, business owners are better off doing the day-to-day thingsthat make their businesses successful.  I compare it trying to change your own brakes on yourvehicle.  You may be able toresearch it and do it yourself but you are putting yourself and your family inharm’s way if you do a few things wrong. You will have wasted money and probably end up paying more money to havean experienced mechanic do this for you, which you should have done in thefirst place.   It’s the samewith SEO and Internet Marketing. Pay an experienced professional to do this right for you the firsttime!  Don’t waste money and timedoing things that aren’t effective and don’t generate results. So here we go. I will give some examples of the steps that need to take place to getyour businesses website on the first page of the major search engines.  These can be found anywhere but thereis one key, which I will explain after the examples: Step 1: Identify where you want to generate new customers from and for whatservices and products. Step 2: Identify what keywords that are related to your products and servicespeople are searching for. Step 3:  Thesekeywords are vital in the placement of content in your website, links in andoutside of your website, meta tags, page headers, alt tags, articles, blogs,local online directories, social bookmarking sites, Google Local Maps, YahooLocal Maps, Bing Local Maps, online video submissions, online press releasesand more. Step 4:  Linkbuilding.  Refer to everything instep 3. Step 5:  Keywordrelated “mini-sites”. Example:  If you are adentist in Lansing Michigan and you specialize in Teeth Whitening, purchase thedomain or a similar domain like, lansingteethwhitening.com.   Build a site around it related toLansing Teeth Whitening and have questions, products, services and why you arethe top teeth whitening dentist in Lansing. Step 6, 7, 8, 9 and so on… You didn’t think I would go over every step and secret to SEOdid you?  My point is that theseare some of many steps needed to be done to start creating a visible website and web presenceon the first page of the search engines. Yes, your web presence is not only your website! Getting ranked on thefirst page of Google for any keyword or phrase is not an easy task and ifyou’re going to take on the challenge of doing this yourself you must be readyto put in a lot of time in research, implementation.  Your web presence is an ongoing job.  Can you afford to do this?  Do you have the money and time?  As the Internet becomes more and morecompetitive every day you really need to ask yourself, can you afford not tohire a professional SEO and Internet Marketing Company?If you take anything from this article, here is thekey…  Getting on the first page of Google and other major search engines takestime, knowledge, research, experience and hard work.  In my professional opinion, businessowners are better at running their businesses than trying to market them,especially online.  Hiring aprofessional and experienced InternetMarketing Company that can show you proven results to manage your websiteand SEO will be the best decision you can make for your business! To contact Web Traffic Partners for a free website and webpresence consultation, simply visit our websitehere.  It could make thedifference in your business between success and failure.

How,get,Website,the,First,Page

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