Green,Hotels,and,the,Triple,Bo travel,insurance Green Hotels and the Triple Bottom Line How energy efficienc


Torres del Paine is among the biggest of Chile’s national parks, occupying almost 600,000 acres (242,000 ha) of land in the south on the border with Argentina. It is also among the most important, receiving a significant proportion of domes Like any American, traveling occasionally is just what I love doing and I bet you share the same stuff with me. But traveling does not mean that you would be safe. Escaping from our job and other stressful activities is just something that w


Normal 0 false false false MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable{mso-style-name:"Table Normal";mso-tstyle-rowband-size:0;mso-tstyle-colband-size:0;mso-style-noshow:yes;mso-style-parent:"";mso-padding-alt:0in 5.4pt 0in 5.4pt;mso-para-margin:0in;mso-para-margin-bottom:.0001pt;mso-pagination:widow-orphan;font-size:10.0pt;font-family:"Times New Roman";mso-ansi-language:#0400;mso-fareast-language:#0400;mso-bidi-language:#0400;}ROBBINSVILLE, N.J. – It used to be that the only thing a business reallyhad to worry about was profit and loss – the economic bottom line.   But as businesses have become more concerned with how their operationsimpact the environment and society in general, many of them, including greenhotels, have broadened their view of what it means to be a success.  These days, the true measure of a hotel’soverall health now includes an evaluation of not only its economicprofitability, but also its affect on people and the planet.  Profitability, People and the Planet – that’s what the triple bottomline, or 3BL, is all about.   So, how does your green hotel measure up when it comes to 3BL? Perhapsyou’re doing your best to run an eco-friendly establishment, but your staff andguests aren’t getting as much out of it as they could.  Or maybe you want to implement energyefficiency upgrades but you’re worried about how to pay for it.Or maybeyourfacility wants to become a certified green hotel, but nobody knows whichcertification to pursue, much less how to begin the process. At EcoGreenHotel, we help aspiring green hotels become “3BL Businesses”every day. One way we accomplish that is through helping green hotels increasetheir energy efficiency.   Here’s how it breaks down: ·       People: An energy efficientgreen hotel is a healthier environment for staff, guests and those in theneighborhood.  The physical environmentis cleaner and less toxic. Indoor air quality is greatly improved. Theneighborhood benefits because the hotel purchases locally whenever possible,and the hotel gives back to the community. Staff and guests feel good about working and staying in an energyefficient green hotel.   ·       Planet: An energy efficientgreen hotel requires less energy to provide the same level of qualityservice.  It conserves precious water andelectricity, and reduces its contributions to local landfills and incineratorsthrough it’s reduce, recycle and reuse programs.  It sources sustainable furnishings wheneverpossible, and it cleans with environmentally-friendly products.   ·       Profitability: An energy efficientgreen hotel saves money by cutting its energy costs.  It increases revenue by attractingenvironmentally-concerned leisure and business travelers – a segment that isgrowing by leaps and bounds with each passing year. Sustainability isn’t just about saving the planet. It’s aboutopportunity - reinventing business models to better compete in the globaleconomy or building shareholder value in ways that help to solve some of theworld’s most profound social, economic and environmental challenges. But where will sustainability take us? To many, it may justrevolutionize the economy as we know it – we seem to think so too. If we figureout how to get more out of the resource we have, or how to turn our waste intosomeone else’s feedstock, which is what sustainability is all about, ultimatelywe will win. Although going green has become mainstream, most companies today arestill struggling with ways to achieve both the goal of sustainability andgrowing their business in a way that minimizes their global environmentalimpact.Those that crack the code willwin the competitive advantage. “Sustainability is not a fad and it’s not a short term hype,” says ScottParisi, President of EcoGreenHotel. “It’s in the interests of the hotels tocontinue to innovate through technology and transparency. The new generation ofconsumers are very aware of their environment’s situation. They are going todemand that we manage our operations sustainable. If you don’t start buildingthat infrastructure today, then you know where you’ll end up.” About EcoGreenHotelEcoGreenHotelLLC is a privately-held company dedicated to helping lodging facilities addressabroad spectrum of sustainability issues. The company provides information,tools, checklists, current news and trends to the hospitality industry throughits website, www.EcoGreenHotel.com. In 2009, the company launched an online marketplace forgreen products and services at www.EcoGreenHotelStore.com. In addition to the online offerings, EcoGreenHotelprovides customized consulting services tailored to the needs of thehospitality industry in the areas of energy efficiency and certifications,including LEED, Green Seal and Energy Star. For those properties that havereached certified levels of sustainability, EcoGreenHotel assists withmarketing services to position the properties within the growing “green” spaceand enhance revenue. For further information, [email protected] or call 888.229.0213.

Green,Hotels,and,the,Triple,Bo

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