Live,Events,And,Your,Success,w marketing Live Events And Your Success!

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As a woman entrepreneur, who seriouslyintends to succeed in business, attending live events is a MUST-DO activity! Itis simply the best way to make connections and develop the know-like-trustfactor.If you are one of those people sittingat your desk thinking and believing that prospects are going to find you there– well, you are seriously mistaken. You must get up – get out –and connect.There are some things to consider,however, before heading to that event in order to set yourself up for success.These are simple steps and they work.1)      SET ANINTENTION.  What,specifically, do you want to accomplish by attending this event? I don’t careif it’s simply a lunch networking meeting or a major, out-of-town 3-day event.What is your intention?2)      MAKE ALIST. I am serious about this. Make a list – 3 people you wouldlike to meet, why you want to meet them, what you need/want to bring with you:remember all those plugs and chargers,  business cards, vitamins, extrabatteries, etc.3)      DRESSLIKE A PROFESSIONAL.  This is NOT the time to show up inyour favorite, and most comfortable, yoga clothes. You are a professional.Dress like the professional you want to be and the level you aspire to. Alwaysdress in layers – hotel meeting rooms tend to be on the chilly side. Becomfortable – but look like the professional that you are.4)      LEAVEAPPROPRIATE ‘OUT OF OFFICE’ MESSAGES. This is important – onyour email, on your office phone, on your cell phone. Let people know that youare ‘unavailable’ for a certain period of time – redirect them to yourassistant and/or your website for more information. Leave details of when youwill be able to respond.5)     REMEMBER ‘EVENT ETIQUETTE’.  Whenattending a major event, where there is a speaker-host, keep in mind ‘this isnot your party’. Learn proper event etiquette – this is not the time and placefor you to be running around promoting you and your business services rightthen and there, on the spot (unless you are a paid speaker and/or sponsor). Youare there to meet people, network, create awareness about you and your services– but not to actively sell and/or sign people up to work with you. That isinappropriate and will not go unnoticed either. Don’t be ‘that girl’. I know thatmany women entrepreneurs have not been ‘schooled’ in this – so it’s importantfor you to know.6)        BE PRESENT.  This IS the time and place to be fully immersed and learn everything you can todevelop you (as a professional) and your business. Be present. Take notes. Askquestions. Have an open mind. You may have ‘heard this before’ – but have youapplied all of the information? Take breaks when they are scheduled. Keepconversations to a minimum when there is a speaker on stage. How can YOU be learningwhen YOU are doing the talking at the same time at your table – do not bedisruptive. Mind your manners.7)      HAVEFUN. Growing a business is, indeed, serious work – but thatdoes not mean that you must be serious all the time. Have fun. Tell your face.Smile. Be approachable.8)      STAYFOR THE DURATION! When you make a commitment to attend anevent, then stay for the full program. Of course, there are always unique andunexpected circumstances – I am not talking about that. There is great contentright through to the last moment. AND there is a great opportunity forlearning, connecting, providing testimonials – right through to, and after, theprogram has ended. Be that person who takes full advantage! That is where manyopportunities exist!9)      SAYTHANK YOU! There is a lot that goes into hosting an event –especially those 3-day ones. Team members work hard and long to ensure YOU havea memorable experience. Take a moment to acknowledge them and thank them. Thankthe audio visual team, the video team – anyone you can who worked to set you upfor a great experience. Remember what your Mama told you: Please and Thank Yougo a long way!Attending live events is a successstrategy that you want to follow on a regular and consistent basis throughoutyour year! Plan for it –budget for it – imerse yourself into the events – and become the wealthy womenleader that you dream of. It’s all about continuous learning and you shouldplan on attending at least 2 such events each year.Successful entrepreneurs will tell youthat live events are THE place to learn, to grow, to network, to get known, todevelop relationships for joint ventures, and so much more. Be THAT girl!