The,Added,Weight,Logos,Your,Br marketing The Added Weight of Logos in Your Brochures
Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t
A logo is not only a graphic design added to your brochure printing tomake it more appealing. Your logo is created so you can be recognizedby your customers, as well as be remembered every time they see it. Alogo that looks like an expert color brochure printing company made itplays a vital role in forming your business identity.Your logois your tool to unify your company under one vision. Not only that,your logo also helps to acknowledge you by other companies as well.Your logo is your companys representation. Your logo is an embodimentof your beliefs, traditions, and what you value most in yourorganization.Have you ever thought about how the logo came about? Arent you a bit curious why we ever had logos in our brochure printing?Thehistory of logo design was a result of an afterthought of a simplecraftspersons wanting to have his signature stamped in each of hiscreations. Its design and purpose has been established since thepre-industrial period.Even before the Industrial Revolution,goods and services were bought personally from a particular maker. Avillage or town has a baker, a grocer, a farmer, a potter, ablacksmith, and a tailor. From pottery to woodwork, each craftspersonhas his or her own expertise. The by-product was his or her own stampthen. In those days, pacts and promises were made based on the products.Duringthe Industrial Revolution in the late 1800s, personal relationshipsbecame a thing of the past. Customer and manufacturer relations weredisrupted. Moreover, because of the introduction of machines, massproduction was the name of the game. This led to lost connectionbetween the consumers and manufacturers, production of identicalproducts, and mass packaging. The latter even made it more difficultfor consumers to distinguish one product from another. Hence, there wasa need to equip theconsumers with a way to differentiate theproducts- the logo. It was also during this time that the trademark lawbecame significant to protect ones company logo.It was notuntil the 1940s that logos got a distinct role in marketing. Thelogos aim of building strong relationships happened during this time.Logo design became an expression of ones identity and brand. It becamea mark of not only a company or product, but more importantly, a logobecame a way of life.Today, the logo is a distinction of eachcompanys unique identity and ideals. It stands for what theorganization believes in. In many types of collateral, such as colorbrochure printing for example, a logo design serves as a representationof what a company can do for its clients.From just anafterthought, logo design has come a long way to become the foundationfor relationships between companies and clients. It has also become asignificant tool in creating a niche in the market, especially inplanning your brochure printing. A logo design, even as simple as itcomes, plays an important role in the success of your color brochureprinting, and more importantly, your company.
The,Added,Weight,Logos,Your,Br