Folded,versus,Unfolded,Busines marketing Folded versus Unfolded Business Cards


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When you print business cards, you may findthat you have the choice to have a folded or an unfolded one. This is anice alternative feature in printing this marketing tool, where anextra flap is added to give it extra space. There are advantages and disadvantages when printing either folded orunfolded way. Some might debate on each of this method’s merits. In this article, we will cover the pros and cons of folded and unfoldedbusiness cards. Hopefully this should help some people out there inchoosing the right one to use. Folded • The pros – The interesting thing about folded ones is theextra space. With an additional flap, folded literally have twice thespace when compared with a normal business card. This means you can addextra content to it through that extra space. You can place an advertisement if you want, some extra informationabout yourself, company information and other data that potentialclients or partners may want to know. It basically beefs up the messageof such marketing material, making the process of developing businessrelationships faster. • The cons – Of course, there are also some cons when it comes tofolded business cards. With twice the area size, this means theprinting quotation for the printing can also balloon to twice thenormal amount. Therefore, you will be paying 100% more for the samenumber marketing material produced. For some people this can be a dealbreaker already. That is why you have to think hard if you want tospend that much money for the extra space. Normal Unfolded • Advantages– Now, when we go to normal unfolded business cards, thereare advantages aplenty. For one, since you are using standarddimensions, there are a lot of templates to choose from. This makesyour design phase a little bit easier and you will have fewer worries.In addition, almost everyone will recognize it for what it is and willnot mistake it for a note card invitation and throw it out. Finally,since it is a standard one, printing costs should be minimal and veryaffordable on your part. • Disadvantages – The only trouble with common unfolded ones is that itlooks like any other out there. It looks like one of the millions thatmost people encounter every day. Therefore, it will just look simpleand not an original one that has the potential to impress people. Great! Therefore, that is the comparison of folded and unfoldedbusiness cards. Just use the kind that should be better for your goalsand you should be all set. Good Luck!

Folded,versus,Unfolded,Busines

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