Your,Clients,Perception,You,Ma marketing Your Clients Perception of You Makes All the Difference


Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t


Whether you have a business going or you are aservice provider as your career, business cards are staples in anyprofession and industry. In fact, everyone constantly trades custombusiness cards on a regular basis. It is the one thing whenmarketing helps you foster good relationships and goodwill. It alsoprovides you with the opportunity to increase your opportunities foryour business. However, there are good business cards and bad cards. The good ones getall the raves every time; the bad ones, well, they get to see thebottom of the trashcan. Moreover, as a business owner, you definitelywould not want to be on the bad side. If you do your research, many online and traditional marketers wouldtell you that a great impact from your custom business cards start fromperception – how your target clients see and identify you as well asyour business. When you engage your target clients with your business,you are giving them the right to evaluate and analyze whether yourbusiness and what they are looking for fit. They would want to seewhether they have a good match with you. Hence, the first clues youprovide them are very crucial in shaping their perception of yourbusiness. Mediocre, plain and boring business cards therefore provide them with aperception of a business that is unprofessional and amateurish. Bear inmind that your custom business card is the first thing that you handout to your target clients. Therefore, if it looks anything butexceptional quality, you are giving them the worst insight on who youare and how you do your business. Never mind that in reality you are the best in your trade. People willmake assumptions from what you provide them. The first impressiontherefore is very important to the grand scheme of things when it comesto the impact you would want to have on your target clients. So forget about getting your custom business cards printed on yourpersonal laser printer. You would have more chances of garnering a goodimpression with a professional printing company, whether they areonline printers or the traditional ones. Hire professionals to do thedesign, layout and printing of your business card for you. It will go along way; even miles longer, in helping you and your business have aprofessional identity to your clients and prospects. Do not ruin your chances of being recognized and remembered by businesscards that look very much as they are done by a kindergarten andprinted out in a cheap printer. Invest in your custom business cards.It may be expensive to do so but it would be a bigger expense if youlose countless opportunities just because your cards did not make thecut each time you hand them out to your clients and prospects.

Your,Clients,Perception,You,Ma

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