Six,simple,steps,for,handling, marketing Six simple steps for handling the let me talk to my spouse
Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t
Youve done everything right so far. You know who your ideal target is. You attend networking events to meetnew prospects. You schedule a series of Get Acquainted Calls. The calls go reallywell! Your prospects get what you offer and they want it. But, instead ofsaying Yes at the end of the call, they want to talk to their spouses firstabout working with you. How do you handle when a prospect defers to his orher spouse? This is actually an objection and it allows yourprospect to put off the decision to work with you. Usually the end resultsounds something like: - We cant afford it right now - After the kitchen is done - The timing isnt right, etc. You are talking about an investment to work withyou so no matter how good the relationship may be, its easy to see howresistance can come up about committing to work with you. Heres how you can handle this obstacle straighton. Give these prospects the selling point so they cantalk to their spouses more easily and get them to realize the benefit ofworking with you: 1.Take the prospect step-by-step through handling the conversation with theirspouse2. Have them print out the Conversation With pages from your website3. Have them print out testimonials from your website4. Tell them to say, This is how (your name here) works. This is what peoplewho have worked with (your name here) have to say about their excitingresults.5. If you have any video testimonials this can be very powerful6. Send your prospect what I call the Heres what we talked about email witheverything spelled out for the spouse as well. Keep this in mind sometimes prospects use thespouse excuse because they dont want to come out and say Its too expensiveor Im not interested. So they blame the decision on the spouse. In thiscase, there is really nothing you can do to turn things around. Youll get anidea if this is the case when you ask the qualifying question, If you weregoing to do this, when would you be ready to start? You can get a good idea bythe answers you get. For example, if a prospect says Next week that would bemore positive and likely than After the kitchen is done especially if thattiming is an undefined point in the future. Your Client Attraction Assignment:Planahead and get your heres what we talked about email ready now for thoseprospects who want to talk to their spouses. When you are prepared, you wontneed to scurry around trying to figure out exactly what you want to include inthis important script. Being prepared for these situations will make you somuch more successful when it comes to landing a new client.
Six,simple,steps,for,handling,