How,Use,Video,Leverage,Your,Ma marketing How to Use Video to Leverage Your Marketing
Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie
Today I want to teach you aboutleveraging your marketing. I met this woman just a couple of days ago and shesaid, Oh my Gosh. Its you. Youre in the flesh in person. I feel like I knowyou so well because I watch all your videos. I thought that was reallyinteresting because she was like moved to see me in person. Of course I hadnever met her live before. You know how we always talk about the fact thatclient attraction is based on the know, like and trust factor. For people towant to hire you or refer you theyve got to know you, like you and trust you.The shorter the period of time that happens in, that process, the shorter theperiod of time is that someone hears of you and wants to work with you. Doesthat make sense? The idea is when you first startedyour business, you did a lot of your marketing one-to-one. You were networkingand speaking and talking one-to-one to referral partners. Once your practicegets full, if youre working with me your practice will get full in a muchshorter amount of time. Once youre at that place, the only way you can makemore money is by leveraging yourself. One of the ways that you leverageyourself is by leveraging your marketing. I want you to always be thinkingabout that. Leverage your marketing. One of the ways, going back to this woman,is to use technology to do that. This is what we teach our Platinum level andabove clients is how can you leverage aspect of your business. My client felt in a very shortperiod of time, I think she had first heard about me exactly two months ago andshe is now in one of my higher level programs in just two months. Shesperfect; shes so yummy. We adore her. What used to take several years ofbuilding that know, like and trust factor got condensed into a period of weeks. This is what I want for you too. Iwant you to think about you might already be using video in your marketing andif so, thats fantastic. If youre not yet using it its time to leverage whatyoure doing in terms of your marketing. Its not just written words on paper.They can see you. They see your expressions. You can be emotional, funny,tender, cheeky, laughter, good teaching, all aspects of your personality cancome out on video. Again, it speeds up that know, like and trust process. If youre not already using video inyour marketing, I want you to start looking around at what Im doing, whatother people are doing, and see what you can implement into your own business. If you are already using video inyour marketing, then I want you to see what you would need to do to multiplythat; multiply your video usage, multiply your effectiveness with video andmultiply the number of clients you can attract using video.
How,Use,Video,Leverage,Your,Ma