Few,Highly,Effective,Accountin marketing A Few Highly Effective Accounting Marketing Strategies


Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t


One of the most popular accounting marketing strategies according to a recent marketing survey said that about 40% of accountants are using postcards as one of the primary methods of getting clients. And why wouldn't they use postcards? I mean it only makes sense, they're very cheap to produce, relatively cheap to mail and almost everybody needs a bookkeeper or an accountant. Some people just need their books done at the end of the year, some just need help filing and some small businesses need an accountant and a bookkeeper throughout the entire year to keep their business in check. On the other hand, only 10% of the people these days use other methods to attract the clients for their accounting firm like article marketing, Facebook marketing, SMS marketing or online press releases.This means if you start employing accounting marketing strategies on the Internet then you're already a step above just about every other accountant that is trying to get clients in your area. The survey which relayed these statistics I just mentioned tell me that for the most part accountants and  bookkeepers are so busy doing their jobs that their marketing efforts are suffering as a result. The good news is that bookkeeping and accounting is a very high demand profession, so there's a lot of fish to go after in almost any city or county in the country. But with the Internet around, why would you just stick with clients in your local area or clients that could drive to your house? With the Internet, with a little ingenuity you could be excepting clients all over the United States.When you start practicing the right accounting marketing strategies you can get clients anywhere in the US. For example, you can have clients mail you all their records each month and you can ship them back to them at the end of the year after tax season. I live in Oceanside, my bookkeeper worked out of Beverly Hills in my accountant is located in Glendale California. Each month, I would send her all my receipts, bank statements and all the other paperwork involved with my business to her every single month like clockwork on the first of the month. At the end of year, all I would have to do is deal with her and get her things like missing bank statements validations from a stockbroker, etc.Then around February or March, I would visit her and pick up the accounting records at her office and then schedule an appointment my accountant in Glendale and they would finish up the filing for my business and personal taxes for that particular year. The point I'm trying to make here is that accounting marketing strategies become much more open to you if you're willing to accept clients further than driving distance from you. Now I am not saying that there's anything wrong with accepting local clients and advertising locally get these clients. However, if you're willing to think outside the box a little bit you could be in that top 10% of accountants that have all the clients that they could ever handle.The good news is that you're in one of the most high demand professions ever. No matter how bad the economy gets, the governments can want their money so as long as the government wants their money you'll always have a job. And just because 60 million people are so don't file for taxes every year, the other 250 million people that are on is still do, and it's up to you to do their books. You can make a very good living off about 50 clients, and if you have your website marketing system set up properly online, getting 50 clients shouldn't be that hard at all. If you set up a blog as one of your accounting marketing strategies and started going after accounting longtail keywords, everyday your traffic would increase to your blog and website.After a while, you could build up your blog just by making one post per day. A nice blog can be set up for about $500 which is completely search engine friendly, and represents your business and image. So if you have solid bookkeeping skills, there's no reason he can't be working at home for yourself making it least as much money if not a lot more than working for somebody else. You might also consider having your own Facebook fan page, and offering a free 30 min. consultation to all new clients. This works with just about any niche, the concept is to give something of value away free, in your case a 30 min. free consultation so you can pick up a client that's potentially worth thousands of dollars each year.Finally one of the best accounting marketing strategies you can employ is to build a mailing list for your current customers and start a second separate list on your website for prospects. Give them a free report and title it something like seven different ways to save on your taxes each year. Once again you give them something of value in return for them putting their name on your e-mail list. Now you can constantly e-mail them until they either become a your clients, or decide to get off your list. Internet marketing is an art that does take time, and is a skill in and of itself. That's why it's important that you work with people you trust, and will help you every step of the way and not just try to set you up with a good marketing system then abandon you.

Few,Highly,Effective,Accountin

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