How,Powerful,Your,Twitter,Prof marketing How Powerful is Your Twitter Profile?


Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie


What does your Twitterprofile say about you?  Twitter doesn’tgive us much space to create a powerful profile, but we can still do it.  Would a potential customer look at yourprofile and say, “I want to follow that person”?Here are some tips youcan use to help beef up your Twitter profile. Like it or not, Twitter is here to stay. You want to use it to strengthen your online presence, to bring readersto your blog or web site, and to learn what is happening in the onlineworld.  Post a photo.  On Twitter you can create a company site aswell as an individual site.  If youdevelop a product profile for your company, you’ll post the company logo.  But, you’ll also want your own individualprofile.  People like to see people, notlogos.  Twitter is very personal.  You “follow” someone.  That means you follow someone, notsomething.  Make sure your photo sayswhat you want it to say.  Be careful of aphoto that shows you in a revealing dress. Twitter is full of porno sites. Don’t let people mistake you for a porno site because you like thatpicture of you in the skimpy dress. Describe who youare and the benefits of knowing you.  OnTwitter you have very few words for describing yourself.  Imagine creating your 10-second elevatorspeech.  That’s what you are doing onTwitter.  You must reveal what it isabout you that makes you interesting enough to follow.  Keep yourprofile up-to-date.  If things change,make sure you update your profile.  Forexample, when I published my second book, I changed my 10-second to read: “SayIt Just Right Master, communications coach, author and speaker.”Make sureyou put your company web sites on your profile. Twitter allows you to put your web site on your headline page.  If people like what they see, it’s the firstplace they will go.Brand yourself with yourbackground.  Twitter gives you anopportunity to create your own background colors and logo.  If you take a look at people’s Twitter pages,you’ll see all kinds of interesting, colorful backgrounds.  It’s better to put your own logo up in thebackground, using the company colors than to use one of the default selectionsTwitter offers.  Even photos of youplaced in an interesting way can attract people to your site.  Remember, Twitter is about branding. The most prominent thingsyou’ll see on the Twitter profile are your Tweets.  If you are constantly “in your face” withTweets that sell, sell, sell, that will turn people off.  Most people look for a variety of Tweets.  They look for @ symbols that suggest that youare interacting with people.  They lookfor RTs that suggest that you read other people’s Tweets.  They look for links that suggest that youshare stuff.  And they look forquestions, suggesting that you don’t know all the answers.Know your audience.  Tweets give you a great indication of whatyour audience is interested in.  You canlearn not only what your target market is interested in but also what yourcompetitors are up to.  In a blog,“Social Media and Twitter: 10 Principles for Getting Started,” the authorencourages Tweeters to use this information to figure out what to share withpeople.  A large company, for example,like Dell, has several Twitter accounts, each Tweeting about differentthings.  By the way, where did I findthis blog post?  On Twitter, of course.Theseare my tips, what are some of yours?

How,Powerful,Your,Twitter,Prof

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