Use,Teleseminars,Generate,Inco marketing Use Teleseminars to Generate Income
Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie
Speaking opportunities are a form of public relations where you canposition yourself as an expert in your field. This expert positioningis also an indirect or soft sell approach to selling your products orservices. You can harness this soft sell approach by hosting your ownteleseminarsspeaking engagements handled over the phone.Typically, teleseminars are workshops that act as a loss leader inorder to draw potential customers in by providing just enoughinformation that they are left hungry for more. These programs can be akey ingredient to up-selling current and potential clients into yourongoing services or products.Expert PositioningIts no secret that people want to buy products and services thatare the best. When you speak publicly on a teleseminar, you arepositioning yourself, your company, products and services as the best.Only experts write books, right? Only experts give teleseminars too.Pick topics that are hot in your industry and put together a series offive to seven calls including a preview and Q&A call. Mostteleseminar hosts do not have a need to write the teleseminar fromscratch because as the expert they have articles, audio files, videosor other types of content they can pull from. This content simply needsto be repurposed and reformatted into a teleseminar series, marketedand sold.Selling Teleseminars for MoneyWhile you should start out your teleseminar series with a previewcall that is free, you can move on to selling the remaining calls tomake money. Dont be fooled into thinking that doing a free previewcall is a waste of time. These free preview calls can and should beintriguing enough to turn attendees into direct customers or at leastto funnel them into your paid teleseminar series.Its similar to paying for a continuing education class or to attenda live seminar. Youre offering your audience the information they wantand need to accomplish their goal or resolve their problem.Boost in IncomeTeleseminars can help you to boost sales even when the calls arefree. Think of a live seminar where you are a keynote speaker. It putsyou in front of your target audienceotherwise why would you bespeaking to them? People run up to speakers at the end of the sessionto ask questions, talk with the speaker and even buy a product orservice from them. The teleseminar helps you accomplish the same goalwithout ever having to leave the comfort of your home or office.When you package and sell one teleseminar or a teleseminar seriesyou can kill two birds with one stone. First, youre making money byselling the teleseminar(s). Second, some of the attendees will run toyou when the call is over to ask you questions, speak with you and buyyour products and services. Normal 0 false false false MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable{mso-style-name:"Table Normal";mso-tstyle-rowband-size:0;mso-tstyle-colband-size:0;mso-style-noshow:yes;mso-style-parent:"";mso-padding-alt:0in 5.4pt 0in 5.4pt;mso-para-margin:0in;mso-para-margin-bottom:.0001pt;mso-pagination:widow-orphan;font-size:10.0pt;font-family:"Times New Roman";mso-ansi-language:#0400;mso-fareast-language:#0400;mso-bidi-language:#0400;}About the AuthorCopywriterand marketing consultant, Kristie Lorette, is passionate about helpingentrepreneurs and businesses create copy and marketing pieces that sizzle,motivate, and sell. Sheis also the author of Action Marketing: AStep-by-step Guide to Launch Your Business Marketing Plan. For moreinformation, visit http://wp.me/ptLrh-1.
Use,Teleseminars,Generate,Inco