How,Use,Online,Press,Release,T marketing How to Use Online Press Release


Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t


There are two ways you can submit press releases. The moretraditional form of submitting a press release is via fax, email orsnail mail to a publication or a journalist. With the Internet playingsuch an integral role in modern day marketing and public relations, youcan now create a Search Engine Optimized (SEO) press release. Bothtypes of press releases can be used to gather the attention ofjournalists, bloggers or publications to intrigue them enough to covera story on your business, product or service. The purpose of SEO pressreleases goes a step further though because it can help drive trafficto your website too.  SEO Press Release 101An SEO press release has some of the same characteristics astraditional press releases, which means it has to be newsworthy. Themain difference is the length of the SEO press release is morelimited–only about 400 words including the about section. The otherdifference is that it’s important to scatter keywords throughout yourSEO press release.As there are free websites where you can submit your articlesonline, there are also sites that allow you to submit your pressreleases.Free Press ReleaseFree Press IndexFree Press Release 2Page ReleasePRIf you have the money, you can also submit your press release on PRWeb.com,which is a distribution service and resource. For $80 per release, yourrelease is submitted to various outlets for you and is also included onPRWeb site, which is used by bloggers, reporters, journalists andwriters to find newsworthy topics. For big news events, it’s typicallyworth the investment.Not only should you be submitting your SEO press releases to onlinewebsites, but you should also be using them on your own businesswebsite and blog. It’s a great way to share news with visitors to yoursite. Posting these press releases on your site also helps to optimizeit for the search engines so you can gain placement in the searchengine rankings.At least once a month, sit down and craft a newsworthy press releaseabout your business. If you can’t write it then find or hire someonewho can. Submit it to online press release sites and use it on yoursite and blog too. You’ll be presently surprised at some of theattention you receive and the traffic these powerful little tools cangenerate. Normal 0 false false false MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable{mso-style-name:"Table Normal";mso-tstyle-rowband-size:0;mso-tstyle-colband-size:0;mso-style-noshow:yes;mso-style-parent:"";mso-padding-alt:0in 5.4pt 0in 5.4pt;mso-para-margin:0in;mso-para-margin-bottom:.0001pt;mso-pagination:widow-orphan;font-size:10.0pt;font-family:"Times New Roman";mso-ansi-language:#0400;mso-fareast-language:#0400;mso-bidi-language:#0400;}About the AuthorCopywriterand marketing consultant, Kristie Lorette, is passionate about helpingentrepreneurs and businesses create copy and marketing pieces that sizzle,motivate, and sell. Sheis also the author of Action Marketing: AStep-by-step Guide to Launch Your Business Marketing Plan. For moreinformation, visit http://wp.me/ptLrh-1.

How,Use,Online,Press,Release,T

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