Analysis,about,LED,display,pan marketing Analysis about LED display panel market of China

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In 2005, China’s LED display industry maintained sustained growth. LED display market and industry in China all had new improvement and development. At present, there are approximately 300 enterprises of various types and sizes that manufacture LED screen in China. By the end of 2005, there are 157 enterprises which joined China Optics and Optoelectronics Manufactures Association. The marketing sale amount of these enterprises occupied more than 80% of LED display market of China.Beginning with meeting domestic market, China’s LED display industry has formed certain export scale. Sale of full-color screen grew rapidly in recent years. According to the statistics made by LED Display Industry Association toward its members, within the 3.34 billion RMB total sales amounts, 1.734 billion RMB is the sales amount of full-color screen. Export amount is 551 million RMB, and export amount of full-color screen is 481 million RMB.In 2005, LED display industry also had some influential typical projects. Guangpu Electronics (SuZhouCity) Co., Ltd. was in charge of engineering design, manufacture, installation and operation of “China Screen I” project in Beijing CBD World Trade Street. This display screen is 200×27m; total area is about 6000m2 and cost 20 million US dollars. It is the biggest display screen project in China up till now. This screen is made up of 20 million LED and 5 million pixels; it is “The Biggest in Asia” and “The Second Biggest in the World”. This project is planned to be accomplished by the end of September, 2006. In the Tenth National Games in Nanjing, 2005, various forms of LED screens are blossoming in radiant of splendor. They not only guaranteed various needs of the Games, but also added beautiful scenery to the Games.China’s LED technology basis and level are relatively advanced. Major products and key technology maintained the same level with advanced level of the same industry in the whole world. But the technique is relatively backward. In terms of products standard, whole system design, reliability, manufacturing, testing measure, etc. we still have a long way to go to catch up with other countries.Continuous improvement of LED devices and attribution and electronic technology provide a good foundation for deepening and improving technology. Meanwhile, LED such as Led display,Led manufacturer,Electronic signs are widely used in the whole society, What’s more, the development of semi-conductor illumination brings a good opportunity for LED’s development. So LED has a good marketing prospect. Deepening technology, enriching product system, diversifying products, showing advantages of leading products are important trends of the development of LED display industry.Publicizing and promoting relevant standards will promote the standardization of the development of LED. In conventional LED products, standardized display instruments and control system will be adopted more widely. Integrated LED display products will take up the dominant position in the industry. Professional division of work of standardized LED’s production and market technology service will become more obvious.In professional application area, professional level of LED will be always improved in order to meet the application needs. Specialized products combined with application needs will form new LED product and areas, such as large LED display for city lighting, LED in sports stadium, LED in transportation, etc.With the development of technology and market, China’s LED display industry will be gradually improved in adjustment. It will also have reasonable division of work and form new industry pattern. In industry chain, the formation of leading enterprises which manufacture LED instruments and display products will decide the work of related enterprises again and reflect professional division of work and cooperation. Maybe at the beginning of semi-conductor illumination industry, the definition of professional division of work and cooperation among LED instrument manufacturers and display products manufacturers is obscure. But with the expansion in the market and maturity of technology, they will become clearer.Within the industry of LED display, enterprise groups will be classified properly. Technology development-oriented enterprises which give priority to control system technology research; production-oriented enterprises with large scale and standard production; special application-oriented enterprises to meet the needs of special market, etc. will be gradually formed.Nowadays, LED display industry is facing good opportunities. With continuous development of the attributions of LED instruments, full-color screen is becoming the new increasing point of LED display industry. Important activities, such as 2008 Beijing Olympic Games, 2010 Shanghai World Exposition, etc. bring more opportunities to LED market. The development of semi-conductor illumination industry extends space for the development of LED. Markets in the fields of outdoor ads, sports, transportation, performance, exhibition, rental, gathering, etc. is also increasing.