Reasons,Postcards,Are,The,Best marketing 3 Reasons Postcards Are The Best Way To Advertise
Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie
1. They're Short and PersonalLet's face it, people just don't have time to sort through a lot of advertisements and junk mail. If the truth be known, they immediately identify ads and pitch them into the trash without ever slitting the envelope.Postcards get read! It's already open, and the message is in your face without exerting any effort to absorb it. Even if the reader isn't trying to read it, he'll get the impact of the short message before he tosses it.Personal messages have a greater appeal than mass mailings. Postcards keep the old time charm of a personal greeting while implement new high tech marketing strategies... a combination for success.2. They're Easy And Cost EffectiveHey even the postage for a postcard is cheaper! Go to your printer and have them print you up several thousand for 7 or 8 cents apiece. Not too bad! For about 30 cents you have a cutting edge, high impact marketing tool ready to be put to use.You don't even have to bother with putting them in the mail. Many print warehouses will take care of it for you. Hey, what could be easier?3. They Keep Your Marketing Strategy Hidden From CompetitorsDo you get tired of spending countless hours agonizing over new marketing strategies, only the have your competitors jump right in and ape your campaign? Yeah, it's pretty frustrating, but hard to do anything about. Everything you do is right in front of them shouting Copy Me.Postcards are private interactions with the individuals who read them. It's a one-on-one campaign that lets you keep the results quiet from prying eyes. Heck, they won't even know what you're doing, much less how to copy it.There's another sneak tactic that I haven't mentioned yet... using postcards to direct traffic to your Website. That's right! Most of us think we need to use Internet marketing tools to drive up our Internet sales. NOT SO! That's what everyone else is doing, but think about it. A postcard with your slogan and visible information that directs the reader to your Website... yeah, let's hope the competition doesn't catch on for quite a while!There's not another marketing campaign that can guarantee 100 percent readership! It just makes sense that when more people read your ad, it will be more effective. Use postcards to market and count on a high response rate!
Reasons,Postcards,Are,The,Best