Take,Advantage,Slumps,Many,are marketing Take Advantage of Slumps
Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie
Many of us are experiencing slower sales than we would likein this time of obvious tension in the world. It happenswhen you are competing with wars, terrorism, fallingmarkets, and other world events.Competing is a misnomer. You cannot compete with thesekinds of things unless you have a site dedicated tosomething along the lines of what people are giving most oftheir attention to during times like this.I bet people with anti-terrorism pages, pro or con warsites, and myriad other topics related to our current stateof affairs are about the only ones noticing a steep INCLINEin traffic right now.So, how do we turn this seemingly helpless situation intosomething positive?Well, the war is going to end someday. The market is goingto soar. Buyer confidence is going to swing back.Are you going to be ready for it?Think about all those things you had on your plate whensales were higher and customer service demands werepreventing you from getting back-burner projects done.Now is the perfect time to clean your slate of to-dos: Getthat report written, update your autoresponder messages,create that killer, sales-boosting freebie you have had onyour list to do. Do inventory, reply to emails you havebeen putting off (what a RELIEF to clean your inbox!), payyour bills, organize your taxes and business receipts, backup your computer, get rid of the junk you've collectedonline that you are not going to use, ever.There are tons of things we all put away for a rainy "day"such as this. Before you know it, if you procrastinate toomuch or spend too much time worrying about your currentsales slump, the recovery is going to be going full-forceand you will be back to your "Too busy for the littlethings" life again!Has something been bothering you about your sales letter?Take this time to fix it up or have someone take a look andmake recommendations.Have you been eager to set up a couple different bonusesand re-order and test different sales letters? What apain! But now you have the time to get your split-test setup for when the buyers come marching back to your site andthe tire-kickers go back to wherever they usually surf.How about the $12,000 worth of marketing materials you ownthat are taking up gigs on your hard drive? Might be agood time to get away from the monitor, print some of thebest stuff out, and study with a real highlighter and paperfor a change.You have NO IDEA how much you missed in the last ebook youbought! If you are like most people - you skimmed for thebest stuff and missed a whole heap of things you might justbe able to put into action in time for the pendulum ofsales to swing back your way.The point is, when you get into a slump you need to takethe time to take stock of your assets that you can pull outand turn the slump into an advantage.I bet if you get out of your daily routine tomorrow andstart looking around your hard drive at all the unfinishedbusiness, ebooks, reports, articles (How many articles canyou write before the war is over? Make it a challenge!).You will find yourself happily getting caught up and readyfor the wave of sales that will happen when the currentturmoil is over.Start fresh with a good spring cleaning of your business.You will hit the ground running when action picks up again.You will feel SO refreshed, and ready for action as a lean,mean, selling machine!
Take,Advantage,Slumps,Many,are