Getting,the,Word,out,About,You marketing Getting the Word out About Your Web Site: Five Inno


Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie


Getting the Word out About Your Web Site: Five InnovativeWays1. Directory LinkingCreate a directory of web sites on a specific topic on asingle page on your web site. No more than 25 though. Themajor search engines will bounce you out if you have morethan 25 on a single page. Have your web site listed onother people’s web site. Again, if they are going to listmore than 25 on a single page, don't bother, their site isgoing to be black balled and it’s a waste of your time.This used to increase your rating in the search enginesquite a lot, now it is about 20% effective. Nevertheless,effective.2. Bonus Advertising or ExchangeDo you have a product or service that doesn't sell well?Let others add it to their offers as a bonus. Offer it as afreebie for someone else'sproduct or service.3. Trade Autoresponder SpaceTrade autoresponder space with other businesses. If both ofyou send out information with autoresponders, exchange spacefor an ad between the two. You will want to keep theproduct/service exchange to noncompetitive or complimentaryto your product. You can agree to exchange top or bottom ormiddle space.4. Voice Mail Tip Line (This is my favorite!)Start a free tip line. Offer a daily, weekly, or monthly tipon your services or products on your voice mail. If daily,create enough for five days a week for three months. Thanstart all over again. The tips work best if related to yourbusiness. Include your ad for your web site or business atthe beginning or end of your message.   I have also seenconsultants add tips for their favorite clients because theybelieve that the more successful their clients are, the morethey will be as well.5. Content SwapExchange articles or other content with other websites andezines.  You could trade articles, top ten lists, etc. Bothparties could include a resource box at the end of thecontent.Author: Catherine Franz(c) Copyright 2003, Catherine Franz. All rights reserved.

Getting,the,Word,out,About,You

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