What,Skills,Really,Matter,Onli marketing What Skills Really Matter Online?

Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t

If you've been online for more than 15 minutes you haveprobably noticed that the Internet can seem like a strangenew world.And the language these people use! Online marketers talkabout such strange things as hits and ROI (return oninvestment) as if you will automatically understand whatthey mean.If you have ever been discouraged by what seems like amillion things to learn, take heart.The truth is that the skills needed to succeed online can beeasily learned by anyone ... and that includes you! Let's look together at the top five skills you need tosucceed online. Some of them may surprise you.1. The Ability To Market."Marketing" is just a fancy term for selling something.After all, the Internet is the biggest marketplace known tohumankind. If you want your piece of the pie, at some pointyou are going to ask someone to buy your product or service.INSIDER TIP: You don't have to be a "natural bornsalesperson" to make lots of sales. You can model theselling text (called 'copy') from people who are alreadysuccessful. Simply modify the copy in their sales lettersand marketing materials to fit your own product or service.Almost all online marketers use this technique.To sell effectively remember to tell people what yourproduct or service will do for them. Not just what it does;what it does for them.2. Provide Excellent Customer Service.Providing excellent customer service is simply treatingothers as you would like to be treated.When you want more information, when do you want it? Youwant it now and so will *your* customer. The more you canthink like your customer the easier it will be to provideworld-class customer service.Remember that when a person has bought something from youonce they will be much more likely to buy again. When theyhave questions or concerns follow up with them quickly.INSIDER TIP: Create a message containing answers to the topten questions about your product or service and deliver itvia autoresponder.This will ensure that people get an immediate, personalizedresponse from you even if it's 2:00 in the morning and youare asleep!3. Have a Vision.Knowing what you want to accomplish online is perhaps the #1skill necessary. It's not enough to say, "I want to makemoney".Ask yourself these questions before you begin. The answersto these questions may just reveal your perfect businessidea.1. What am I passionate about? 2. What skills do I possess that will be helpful online?3. What do I really hate to do? The more you know about what you love to do (and hate to do)the more wisely you will be able to choose or createproducts that both fit your personality and are popular inthe marketplace.When you find something that matches both your interests andthe need of the market, you will have found your 'niche'.4. Know Something About MoneyYou don't need to be a bookkeeper to succeed online but youdo need to understand how to handle money. You will need tocalculate how much you can afford to spend on things likeadvertising, Internet access, online services like webhosting and more in order to become profitable.INSIDER TIP: Keep things as simple as you can. Use a programlike Quicken to keep up with details and visit financialwebsites like Quicken.com to fill in any gaps in yourfinancial knowledge.5. Learn How to Model Success"Modeling success" is a popular idea online. It simply meansfinding someone who is very successful and copying thethings they do so you will be successful too.It works and it's easy to do!Simply find people who have been super successful over along period of time. Then look at the types of things theydo and see how those things can apply to your business.Choose someone like Yanik Silver (the author of '33 Days ToOnline Profits' and other excellent eBooks) and see how heor she follows up with his or her prospects and customers.See what their websites look like and how the words sound.Look at how often they ask for the order on their salespage. Do they give 10 bonus items or two? Where do theyadvertise? What do *their* ads say?Modeling successful online business people will lead to yoursuccess perhaps faster than any other one technique you canemploy.INSIDER TIP: Find people that you admire and get on theirmailing list. You will learn from reading their salesmessages and see first-hand how often they follow up withprospect and customers. Do the same in your business andgood things will follow!The skills you need to succeed online are all within yourgrasp. The Internet can be a confusing and frustrating placeto do business if you feel that you have to "reinvent thewheel" and start from scratch.The good news is that people have gone before you who canshow you the way to success. If you lack a certain skill,just find someone who has that skill in abundance and copyhis or her success.Do this consistently and soon you will be the one peoplelook to when they need to know what really works online. Article Tags: Succeed Online