The,Elusive,Autoresponder,Will marketing The Elusive Autoresponder Will Your Business Die Without


Awhile ago, I got an email from one of the "gurus" I follow and it shocked me. The gist of it was this person wanted to trade services for a household item.To say it floored me would be an understatement.What was worse was a few days later t Automation technologies represent a fundamental aspect of any modern industry. The major types of industrial automation solutions, such as DCS, PLC, SCADA, and MES, are used on a large-scale in process and discrete industries.DCS technologie


Yes, it very well could die an extremely slow death.Did you know that it takes the average buyer 7 exposuresto your offer before they will make a purchase.Just think, if you have a measly 100 responses to your offerin a weeks time that would be 700 letters that you would have to write. I don't know about you but even if I copyand paste just personalizing with the prospects name it would take me forever just to respond to the to the initialinquiry not to mention the 7 or more follow ups it could take to make the sale.Do you really want to spend your valuable time respondingto each prospect individually when it could all be donemore quickly and efficiently for you with an autoresponder?First what exactly is an autoresponder ?Autoresponders are an automated email system that you setup on your website or that are hosted on another sitecalled a remote server.What can an autoresponder do?Well, once you get your autoresponder set up it's like havinga sales person that knows all your prospects by name,never sleeps, eats and works just for you 24 hours a day, 7 days a week. Even holidays!Imagine this, a prospect sees your ad, comes to your site, they click they look they leave and there goes any hope ofa sale with them.Now imagine they see your ad they click on your offer but this time you give them the opportunity to sign up for afree report, product updates or even your newsletter. Anything to gently coax them into giving you their emailaddress.This is when your autoresponder goes to work for you.Everything is in place you have it all set up. The firstthing it does is send your initial offer, free report, product update, article whichever your case may be. Then ina day or two it sends a follow up and a few days after thatit pops out another offer maybe for a back end product or an affiliate program your promoting. Are you beginning to see the magic?The real value in saving time and making money withautoresponders comes from knowing exactly how, where and when to apply them. But there is a difference between usingthem and using them effectively, for maximum profit. Where can you get an autoresponder?There are a lot of choices. First you need to decide what type of autoresponder will meet your needs. Basically there are two kinds of autoresponder. One thatis hosted on a remote server and one that you host on yourserver.Remotely hosted servers such as Aweber.com, GetResponse.com,and BamBooBiz.com have many benefits. Some offer free autoresponders with a string or two such as placing an adin your message. They can cost anywhere from $9.95 to$40.00 + per month. Depending on your needs.If your technically inclined or know someone who is thereare many places that offer free autoresponder scripts thatyou install on your own server like superscripts.comWhat do you put in an autoresponder?Lets say someone makes a purchase you can send a thank you letter with download instructions or shipping information.You can send follow up letters perfectly timed to insurecustomer satisfaction. Don't forget to slip in a brief noteabout new products and upgrades.You can offer a subscription to your newsletter or forproduct updates and future specials.A free report, ecourses or a series of articles that catches their attention. Now that you have their emailaddress you can lead them gently through a series of wellcrafted messages right to your order form. These are just a few of the uses for autoresponders. For 10 more innovative ways to use your autoresponderJust send a blank email to:[email protected] I'll send you a list. ;o) Article Tags: Offer Free

The,Elusive,Autoresponder,Will

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