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India is a land with a diverse population of people from different races, creed and religions. And each community has their own culturally distinct festivals which amount up to a festival for every day in the calendar. Indeed India is also popularly known as the land of festivals. But among these festivals, Diwali is the most commonly celebrated festival of all. The festival is celebrated with lots of pomp and joy all over the country. Diwali is also known as the festival of lights, and on the occasion of Diwali, one can see whole cities, towns and villages all over the nation filled with bright colorful lights. The festival is celebrated to mark the return of Lord Rama to Ayodhya after 14 years of exile and it signifies the victory of light over darkness. Diwali is celebrated on the new moon night of the Hindu calendar month of Kartik and it also marks the beginning of the Indian New Year. The occasion is also symbolic of new beginnings and the day is considered auspicious for the purchase of new things or launching new business ventures. People also perform poojas and prayer ceremonies for the gods and goddesses to seek their divine blessings for a prosperous future. Some other major features of Diwali celebrations are firecrackers, sweets, exchange of gifts and the decorations of homes and surroundings to light them up on the occasion. Preparations for Diwali start weeks and even months in advance. People clean up their homes and surroundings, and renovate them with new paint jobs and white washes. Courtyards and homes are filled with bright and colorful rangoli patterns. Diyas and metallic lamps are also filled with oil to be lit up on Diwali night although people nowadays use candles and decorative electric lights too. There are no qualms for anyone when it comes to expenditures on renovations and decorating the houses.Diwali is a once in a year occasion and they do not mind splurging a little bit more on beautifying their houses for the festival. There is always an air of healthy competition going on with neighbors for the best decorated house and people invest a lot on Diwali lights and have their houses look vibrant and radiant with lights. Markets and shops all over the nation are filled with Diwali lighting items during the festival season and some of the popular Diwali light Decoration items are blinking lights, differently colored candles, and chandeliers among others. The lighting products are also popular as Diwali gift items. And one can easily order them through the internet from one of the several gifts portal offering a multitude of Diwali gifts online. Online shopping is an extremely convenient option as people don’t have to move out from their houses to do their shopping and instead they can have the Diwali gifs delivered right to their doorsteps.
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