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Sandy Glaze BeddingAs is often the case with a great idea come to life, this story startedwith someone in need of a product that did not exist. Sandy Glazestood in a department store searching for a new comforter. Presentedwith literally hundreds of color and pattern options, she says "therewas nothing even close to appealing". Fast forward through two yearsof effort and teamwork, this motivated entrepreneur is making her markin the bedding world. I wanted to be in business for myself, using my hands, craftingsomething, Sandy says. I happened to be in the market for acomforter. I was looking and looking, but found nothing that allowedme to express myself. Suddenly it dawned on me, I could producebedding. But launching her first business, Sandy soon realized, wouldbe monumental in size. Research laid the groundwork, that and consulting with friends,drinking whiskey and talking about ideas. Suddenly she felt realtraction with the idea of saucy bed sheets. "We began picturing the1940's style pinup, flirty but not dirty. It dawned on me, I cant bethe only person who grew up with punk rock, skateboarding, and acertain kind of taste. I cant be the only one not finding anything. In her bid for authenticity, Glaze contacted the representative of1940s pinup artist Peter Driben. After the phone call Sandy was on aplane to New York, and her first product became reality. Sandy is among the new era of entrepreneurs succeeding againstlarge-scale corporations with niche product lines, but also simply amodern case of the American can-do spirit. "We began by shoestringingalong, being scrappy. I thought we could store the first productionrun in my basement. Then I saw how much fabric it was." Sandyestablished a warehouse, and began producing a large volume of sheetsets, duvets and pillowcases. Now the business is going toward morecomforters, bedskirts, shower curtains, and complete ensembles. Sandy describes herself as an avid music fan, touring with rock bandsfor several years, and a student of art in life. "Before that I was apunk rock kid, going to shows in smoky bars in Hollywood. Intrigued bythe underbelly of culture. The things below the surface that are notshown on tv. Also I am drawn to the visual arts, music, andperformance art. Anything where you express yourself. In fact, I'minspired by everything around me. The core is being drawn tocreativity itself.... kids who cut out patches and sew to theirbackpacks....by individualism. I'm a big fan of the human spirit,will, anything you do to push yourself spiritually and creatively."
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