Why,Autoresponders,are,Absolut ecommerce Why Autoresponders are an Absolute Must


I will be answering three main questions in this Emerald Passport Review for all of the tenacious Entrepreneurs that are seeking the ideal Home Based Business Opportunity. Internet Marketing has seen some tremendous growth in the "work at ho Wood handles are used in tools due to their ability to provide a good grip when holding the tool. Unlike many other types of handles; wooded handles are easy to grip do not transfer heat and are not an electrical conductor. Therefore, making


Why Autoresponders are an Absolute MustBy Glen HopkinsWith autoresponders, you never have to lose moneyadvertising again! That's right, every ad you place from nowon can be a winner -- even when you lose money!I know, I know, you're thinking, "Okay, now you've lost itGlen." But I haven't. Let me explain.Let's say you place an ezine ad, which costs you $200. andyou make $20 for every sale made. If you make 8 sales withthe ad you will earn $160.Gosh, you just lost $40. That's a bad ad right? The answerto that depends on how you wrote your ad. Let me show youhow losing $40 can actually be a win.When you create your ad, don't advertise directly for yourproduct. Advertise something that will "bring them in thedoor". Freebies like this mini-course, sweepstakes or itemsat exceptionably low prices work well.The job of your advertisement is to create leads. That is,to get the readers e-mail address with permission to followup Yes, that's that one to one marketing thing happeningagain.Using autoresponders that automatically follow-up will giveyou the ability to set up a completely automated follow-upsystem for your product or service. You can use three,eight, or even thirty e-mail follow-up messages to generatesales for your product.Instead of only having one chance to sell your prospect, youcan have thirty opportunities to sell them -- all for theprice of one ad. Which do you think will make more sales?Marketing guru Jay Levinson figures the average person needsto see an ad twenty-seven times before it has the desiredimpact. Twenty seven times! Now you know why you seeCoca-Cola everywhere you look.Okay, so let's do the math again. You paid $200 to run yourad with a link to your automatic follow-up system. Let'ssay you send seven follow-ups. You made $160 on the firstad. Don't forget what the guru says -- the more a personsees an ad, the more likely they will buy. But for argumentsake, let's say your conversion rate stays at $160 perfollow-up. $160 times seven follow-ups equals $1120. Nowyou've made a profit of $920! Pretty cool isn't it?Try to use some element of viral marketing in your offer.I give this mini-course away for free to people who sign upfor my ListOpt List Builder Program and I allow you to giveit to your friends and even offer it to your prospects inyour ezine or on your website as something to "get them inyour door".Yes, that's right, you can offer this mini-course to yourprospects for free when they sign up for your ezine. All youhave to do is give them this link(mailto:[email protected]) in your welcomemessage that you send out when they subscribe to yourezine. You could say something like:"Thanks for subscribing to MyEzineName. You willreceive your first issue shortly... blah, blah,blah...As our gift to you for subscribing, please send ablank e-mail to mailto:[email protected] seconds,you will receive for free, themarketing mini-course, "The 7 Secrets of MakingMoney with Ezines".Best regards,Your Name"This is a win-win situation.You Win because:You offer people this mini-course which will increase thenumber of people who sign up for your ezine and will drivetraffic to your site.Your Subscribers Win because:You gave your subscribers this mini-course which will notonly teach them how to make money with their ezine, but alsothey can use it to produce more traffic and sales at theirweb site. This my friends will please your customers andcreate loyalty (which is another win for you).And I Win because:A traffic virus is being created with this mini-course!Wow! A win-win-win situation. Everyone is happy.To sum it up, using an autoresponder follow-up system withan element of viral marketing will reduce your advertisingrisk. If you have a traffic virus in place, then your adwill continue to work for you for many years to come.You have permission to reprint this article provided youinclude the following resource box:------------------------------------------------------------Glen Hopkins is the director of ListOpt Publications Inc.If you're looking to build your newsletter subscriber basequickly, easily and inexpensively, visit Glen at:http://www.listopt.com and learn what hundreds of otherpublishers are saying about ListOpt's amazing List Builderservice.------------------------------------------------------------

Why,Autoresponders,are,Absolut

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