How,Shot,Myself,the,Foot..,Wal ecommerce How I Shot Myself In the Foot.. No, Wallet!


Wood handles are used in tools due to their ability to provide a good grip when holding the tool. Unlike many other types of handles; wooded handles are easy to grip do not transfer heat and are not an electrical conductor. Therefore, making I will be answering three main questions in this Emerald Passport Review for all of the tenacious Entrepreneurs that are seeking the ideal Home Based Business Opportunity. Internet Marketing has seen some tremendous growth in the "work at ho


This article is free to publish with resource boxIf using this article, please send a brief message to [email protected] Word Count: 627 words, 25 word resource box- Format: 60 characters per line- URL: http://FutureInternetMarketing.com/articles/fimarticle02.htm- Autoresponder: [email protected] Author Photo (80x105): http://FutureInternetMarketing.com/palyn.jpg- All links checked September 2003- Article checked by SpamAssassin and is spam-safe.- This article is perfect for internet and ebusiness beginners'How I Shot Myself In the Foot.. No, Wallet!'by Palyn PetersonI need to let you in on some very important information. Notonly will this information save you lots money, or possiblythe life of your entire business, but it will allow you toincrease your profits through multiple businesses. First off, operating an online store is a fabulous andlucrative pastime, so kudos on making that decision. Butbefore getting into the thick of it, heed my warning, you donot want to make this same mistake: only maintain onedistributor for each of your online stores. Two if you MUST.I know what you might be thinking right now, "But the moreproducts I have, the bigger the selection will be and I'llend up selling more -- therefore I'll be making moreprofit!" And that's exactly what I thought at one point,too. But unless you are charging sky-high prices ormaintaining an inventory of your entire stock, then thisthought is only half true.It is true that you may end up selling more, but the realityof the situation will quickly appear and you will be losingmoney with nearly every sale. And this is all centeredaround one simple, and easily glossed-over factor: shipping.Let me tell you a true story. Many years ago for one of mybusinesses, I had this grand idea of creating a recreationroom super store. So I found four distributors for billiardequipment and recreation room accessories, one for boardgames, one for pewter products and one for candles and otherneat decoration items. It sure seemed like a good idea atthe time; I would be able to sell people everything a personwould want and need to setup a recreation room with oneshopping cart. I could virtually feel my wallet gettingfatter. Then reality hit when I sold my very first order.The customer's order consisted of 1 or 2 small products fromnearly every distributor I had. Through the online store'ssoftware, I had it setup to charge shipping based on thecustomers final price. When all of the items were tallied up,the customer was charged about $9.00 shipping, which wasreasonable for the size of the order. But when I turnedaround to order the products from my distributors, I neededto pay $5.00 shipping at this one, $3.00 at that one, $4.00here and there, and $3.50 at a couple others. My shippingcosts totalled nearly $20! That amount was way too much topass on to my customer when they were just ordering a fewsmall items. They would have cancelled their order and movedon to one of my competitors.After that fiasco, I quickly reconsidered the direction ofmy business.So if you've got great idea that would involve moredistributors, try opening a second online store. There isn'tany rule that says you can't run 2, 3, or more onlinestores! In fact, you might want to do that anyways -- havingmultiple streams of income is a proven way of making the bigbucks.Even if your stores are selling basically the same products,you will be able to better corner the market at Yahoo!Shopping, or whatever place you are selling.Having multiple business will also give you the opportunityto test advertising with one store and see if sales grow orshrink in relation to the others. You could even providelinks to your other stores and advertise them as "sistersites." If your customers trust one of your stores, they'llautomatically trust your "sister sites."Do you see why you should have only 1 or 2 distributors peronline store? It is very important to keep this in mind forthe long term success of your business. Not only that, butit gives you a valuable opportunity to create multipleincome streams.Copyright © 2003 by Palyn [email protected]=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-Sign up for Palyn Peterson's FREE 13 day intensive emailcourse and discover the 16 necessary basics and 5 advancedinternet marketing techniques. You'll also receive a free$gift$. http://FutureInternetMarketing.com/guide.htm-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-

How,Shot,Myself,the,Foot..,Wal

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