Flip,Coin,Wewill,need,coin,ord computer Flip a Coin
Gone are those times when the companies and the organisations didn't need a hi-tech system to handle them. Owing to the considerable increase in the business sector and thus, an enormous increase in the complexity of the organisational struc ----------------------------------------------------------Permission is granted for the below article to forward,reprint, distribute, use for ezine, newsletter, website,offer as free bonus or part of a product for sale as longas no changes a
Wewill need a coin in order to make sense of todays article. Be sure tofind that special coin Ill be asking for, because not just anyordinary coin will do. You probably keep them in a secret place whereall the different coins responsible for keeping your business going arekept. Startdigging in your purse or pocket. This coin will be kept with the othersassociated with your business. The one I want to look at today is theSales coin. The coin where on one side youll find marketing; acritical element to the success of any business s on one side and then,as you turn the coin over you will find another equally importantelement: customer service. Aswe all know making sure we dont lose our Sales coin is very importantso be careful with it. The reason we have it out is so we can take acloser look at how the two sides of this coin fit together. How thesetwo factors, marketing and customer service are played out in thesuccess of a business. In todays article we will take a look at bothsides of the coin.Notknowing for sure which side of the coin to begin with, lets do thetime honored act of flipping the coin. Lets see, the marketing side ofthe coin came up.Iwant to begin our brief look at marketing by identifying two importantfeatures of its more important characteristics. Each of these can standon their own or be combined into a single marketing plan. Here are thetwo:The marketing of a specific productsThe marketing or branding of a companys image.Eachof these approaches has its own advantage. Whether one or the other orboth approaches are used depends on the strategy of the company. But,if you follow the marketing campaigns of todays more successful firmsyou will notice a growing practice among them is to use both in thesame message. Thecustomer service side of our coin has an equally important role insales. Lets look at two examples. One is Coca-Cola and the otherWal-Mart. Each one is a highly successful business, with differentproduct lines and sales needs.Coca-Colasbusiness is primarily as a franchiser of a product line. Theirmarketing is based on specific products and the branding of their name.In their situation customer service is less prominent.On the other hand there is Wal-Mart whose focus is on branding and includes a prominent role for customer service. Whilenot every business needs to market customer service, if your businessis involved in marketing to consumers as your customers you need a planto address this area. Your sales depend on being active in assuringthat your customers receive the best in customer service. If yourbusiness doesnt deliver the service they feel they deserve you can beassured that they will begin looking elsewhere.Anyoneinvolved with the delivery of customer service recognizes theimportance and value of having live chat as an integral part of theirday-to-day business. Live chat means just that, an opportunity tointeract in real time with potential and current customers. Using livechat is a proven method for increasing your customer base, increasingsales, and keeping existing customers. Sowhats the big deal about using live chat? Survey after survey donewithin the business community confirms the value of live chat. If youare looking for the cutting edge method of delivering customer service,live chat is a low-cost, low-maintenance answer for those businessesthat seek to excel. Your Sales coin has two sides, both of them of equal importance; dont ignore one at the expense of the other.
Flip,Coin,Wewill,need,coin,ord