How,Call,Centres,are,making,us communication How Call Centres are making use of VoIP


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The number of businesses who use VoIP systems hasincreased rapidly over recent years. Due to the very nature of what they docall centres can particularly benefit from VoIP because of the cost savings onoffer. This article looks into how VoIP usage has increased and why callcentres, in particular, are opting for VoIP. In most cases the aims of a business comes down to twothings; offering the best service possible to their customers while making thebiggest profit they can. An important part of making a profit is not overspending and saving money wherever possible. For call centres saving money oncalls can make a big different to their profit margins. What are Call Centres? A call centre is essentially a centralised office usedfor making and receiving calls. Amongst other things companies use call centresfor marketing calls, contacting customers, sales and receiving calls fromcustomers and potential customers. The main overheads are rent, wages/salaries,utility bills and, of course, the cost of calls. While paying the bills andpaying staff, like any other business, cannot be avoided, money can be saved oncalls. VoIP has made these potential savings more significant.  VoIP and Cost Savings In many instances cost savings has been the primaryreason for both people and businesses using VoIP services. Individuals havemade use of this technology by making personal calls over a VoIP platform, withSkype being the best know example. International call and video calls via sucha platform have become extremely common. These are significantly cheaper withVoIP than with a traditional phone system and can even be free.  Businesses have also been making use of these costsavings, but by using very different services. The free services individualsuse to call relatives abroad, for example, are cheap but quality can be anissue (although it has improved). While this may not be a major issue whenmaking personal calls it is not acceptable for a business. Businesses willgenerally use more advanced, integrated business VoIP systems.They are more expensive but still offer cost savings compared to traditionalphone systems. Due to the cost savings and improving quality the number ofbusinesses using VoIP as their main business phone system is continuallyincreasing.  Call Centres & VoIP Call centres have been able to make particularly good useof VoIP services. Due to the sheer number of calls that go through a callcentre, any cost savings in this area make a huge difference to their overheadsand, therefore, to their profits.  VoIP has been used by call centres in one form or anotherfor some time. In the past there were certain criticisms for this due toquality issues. A good internet connection is required, which in the past wasn’talways something that could be relied upon. Any internet inference leads tocall interference, which was deemed unacceptable by many, leading to criticismsof call centres. This limited the numbers wishing to adopt VoIP; while theycould save money the services they were offering was being negatively impacted. As quality has improved this has become less of a factor.Call centres can still save money but it doesn’t have to lead to a lesserservice. As a result more and more call centres are using VoIP with this trendlikely to continue in the future. It is no longer seen as a risk and callcentres can be confident it will help them deliver a good quality service. Andrew Marshall ©

How,Call,Centres,are,making,us

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