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"If the speed of development of automobile industry and information technology as fast as we already can drive the car on the moon." Bill Gates of this sentence with a joke that, but from another angle. automotive manufacturers and IT service providers are trying to information technology into the automotive industry to drive the car into the smart times.In the context of the rise of smart cars, this year's Consumer Electronics Show (CES) in new-vehicle communications and entertainment system set off the interest of the audience. In the recently held 8th Guangzhou International car modification services industry exhibition vehicle infotainment (IVI) has also become a major highlight. In addition to the car manufacturers, chip manufacturers, software service providers, telecom operators have started to layout and look forward to benefit from it.In this year's CES, Daimler chairman Dieter Zetsche delivered the keynote address, which is Mercedes-Benz first appearance at the podium of the CES. In addition to the keynote speech of the Mercedes-Benz, a large number of automobile manufacturers in the booth in the event of an IT spending figure active in many automobile manufacturers, to demonstrate their concept car. IT technology has begun large-scale into the automotive industry, where DLP as the display and rendering components, play a crucial role.DLP stands DigitalLightProcession, and translated into Chinese digital optical processing system, which is an all-digital projection display technology. Zetsche said in his keynote address, the Mercedes-Benz will provide the technology of "digital companion in the car, In addition to the existing car entertainment, this technology can also provide the driver with a wealth of road traffic, weather, navigation, travel services, a car based on these designs will come out in 2015. With Mercedes-Benz, such as Audi, BMW also has a similar plan."Imagine the car in 2015, these new vehicles through the application of DLP wonderful immersive display, the driver does not need to turn the line of sight can easily to see the car in the road" on the various parameters, road congestion situation, the weather state information, while the other passengers of the car through the DLP for a variety of interactive entertainment. "A few days ago, Texas Instruments 'DLP Embedded Products Division Manager MariquitaGordon told reporters, Texas Instruments' DLP is about to enter the field of automotive electronics is expected to DLP car projector products will officially put into market in 2016."There are more and more car manufacturers have been aware of the changes brought about by the DLP technology to the automotive sector. Any car in the future have the opportunity to use the DLP projection technology for DLP is an emerging field, but also potential huge market. "MariquitaGordon At present, the head-up display technology (HUD) does not require the driver to bow their heads to view the instrumentation, but the image projected onto the windshield, the driver does not need to change the visual direction, we can see an image and message. Now, many high-end mercedes benz dvd player car has been configured with the HUD, but it is very simple HUD systems often have only a simple function of the instrument display. Texas Instruments hope that through our efforts, so that the car of the future more advanced classes HUD to achieve true color display, rear projection, but also able to automatically adapt the focal length of the human eye, let the driver feel in the road projection, rather than the projection on the windshield. Article Tags: Texas Instruments
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