Hyundai,Kia,Automotive,Group,w car Hyundai Kia Automotive Group as a whole R & D capability


General Lee: For such a TSP platform, indeed, is the test of the ability to integrate the same time, just She always has been mentioned in the business platform is a completely independent intellectual property platform and our platform is t In the shape of the design, the Core wing broke through the traditional appearance of the other models, the Core-wing sense of movement and high-level sense of the high degree of balance, which must be improved, both in the interior styling


Germany'sContinental AG and Bosch Group, the auto parts giant has already been put intothe competition in the automotive semiconductor industry, Samsung Electronicsof South Korea's largest electronics companies are also large-scale investmentin manpower and resources to seize the vehicle electronic device market.Hyundai Kia Automotive Group in which he saw a future of unlimitedopportunities and fierce competition, so prepare the effort to build aspecialized enterprise to cope with the challenges of the future.    At present, themanpower of Research and Development Division for Hyundai Motor Group NanyangInstitute of internal electronic development center for 700 people.Professional manpower of the Group's auto parts company Hyundai Mobiselectronic control unit more than 200 people. In order to meet the needs ofvehicle electronic device companies, Hyundai Kia Automotive Group has beenHyundai Mobis, part of the semiconductor personnel transferred to the modernAutron. At present, the modern Autron the R & D of specialized human totalof 200 people, but next year will be increased to 500 in 2014 to 1,000.  Hyundaiand Kia pegged to the vehicle networking is cut from the semiconductor industry    In addition, inorder to achieve a combination of IT and the automobile industry, Hyundai KiaAutomotive Group is also preparing to modern Autron through the newlyestablished international cooperation to enhance the core competitiveness. Havebeen identified, the project is to cooperate with the IT giant Intel to focuson the development of the core components of the vehicle system device, inorder to meet the needs of the development of future multimedia andinfotainment systems.    Despite ChungMong-koo is full of ambition, Hyundai Kia Automotive Group is confident aboutthe future of the newly established modern Autron, but the main source oftalent for modern Autron Hyundai Mobis, Hyundai Mobis own division andproduction base also need to continue normal operation, and how successfulallocation of human and material resources will become the Group's future tosolve the key to optimal allocation problems.    Inaddition, from a business point of view, it is precisely because of the weakoverall R & D capabilities of the Hyundai Kia Automotive Group, only needto set up a special company to tackle technical obstacles to a breakthrough inmarket competition. However, due to modern Autron to get involved in is notdeep, Main products: car DVD player and car dvd ,are with good quality,short-term ability to maintain a certain level of technology, and todistance themselves from the auto parts giant, has also become an importantissue of the Hyundai-Kia Automotive Group.  Standing in the field of marketing andmarketing research perspective, we are more inclined to perceive the essence,to find some hidden meaning behind this auto show. Beijing International AutoShow has encompassed at least six important information, this information willlead to China's overall auto market development trend in the next few years.

Hyundai,Kia,Automotive,Group,w

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