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Online video marketing can be an incredible resource forbusiness owners and virtual assistants. Most people spend the majority of theirtime plugged into the internet in some way or form. These people are lookingfor information to be delivered to them in condensed, quick and engaging media. Its no wonder then that video-sharing websites like YouTubeand Vimeo have achieved so much success in a relatively short period of time.Business owners must understand that potential clients and customers want morethan just a Twitter post, or a Facebook page. Now a YouTube account and aneffective video marketing campaign is almost a necessity. Many small business owners and entrepreneurs dont thinkthey can create a sleek and professional online-video campaign, and this iswhere a virtual assistant can come in handy. If you are a virtual assistant looking for new skills andexpertise that you can offer potential clients, online video marketing isdefinitely a service in high demand. Dont assume that you need a considerable amount of videoediting and online marketing experience to offer your clients video marketingservices. If you have a basic understanding of how to use programs like iMovie,Windows Movie-Maker and websites like YouTube, Vimeo and Facebook, you arehalf-way there. Here are some things you should know about video marketing: 1. Content is King No one will watch a poorly done video with content thatdoesnt grip them. Like we said, you dont have to have a degree invideo-editing to create something amazing. Play around with iMovie, WindowsMovie-Maker or a web-based video-editing software. There are options to createthemes, and fairly standard looking movies that you can customize to lookreally sleek and great. Good content in a simple, well-done video is a goodplace to start. 2. Social Media and more Social Media All the time you spend on Facebook, can actually be usefulto your virtual assistant business and your clients! A huge part of onlinevideo marketing is getting people to actually view your video. Social medialike Facebook, Twitter, StumbleUpon and even Pinterest are great ways to drivetraffic to your video. Dont forget to include your video link in your posts. 3. Visually entertaining Once you get people to your video, you want them to beexcited when they watch it. You want them to ask questions about your business,purchase your product or services, or just visit your website. Keeping videosshort and to the point is key. Your colors, graphics, transitions and evenmusic depend entirely on what your client is offering and what will appeal totheir clientele. 4. Target-shoot Shoot for your target! Niche marketing is incrediblyimportant in online-video marketing because you want people to watch yourvideo, and they will only watch what applies to them. 5. Spread your brand You want to help your clients with keeping their brandingconsistent, but everywhere. When you start a video-marketing campaign, youdont want to restrict yourself to one website or video-sharing platform. Getthe video out there. You can publish it on sites like Vimeo and YouTube, payfor traffic using StumpleUpon, share it on YouTube, and embed it into yourwebsite, affiliate blogs and sites. All in all, there are three main things to remember aboutvideo marketing, good content, short and engaging, and promotion! Read more: http://www.virtualassistant.ph/video-marketing101-for-virtual-assistants/
Video,Marketing101,for,Virtual