Creating,Business,Systems,Less business, insurance Creating Business Systems #2: Lessons from Michael Gerber on
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Most people who start asmall business are NOT entrepreneurs. They are technicians having anentrepreneurial seizure. What Gerber means by this is that most people aregood at something, at creating an experience, providing a service, or creatingor distributing a product, and then they think to themselves Because I knowhow to do the work, I can create a business around it. In short, these peoplealmost always end up creating a job for themselves. The single biggest taskof an entrepreneur is to take other tasks and reduce them to simple,duplicatable systems that do NOT require the attentions of the entrepreneur (oreven any special individual if possible). 99% of small businessowners think the answer to more work/business is to hire more people the fewentrepreneurs that are truly the MOST successful look at growth and busyness asthe very time to consolidate efforts, use technology, brainstorm and implementsystems. The system of abusiness can be and SHOULD be its #1 product (this makes a business SALABLE)and is the reason why some entrepreneurs can sell a company and within monthsbe running a different one. The system MUST be broken down into smallersystems: admin system, distribution system, marketing system, contactmanagement system, customer service system, etc. è all ofthese together should be aimed to support and buttress ONE system, the sellingsystem Systems manifest VISION.Get the picture of the puzzle FIRST, and THEN put the pieces together. Younever know where the pieces are going to come from so dont fret over one piecethat seems to be missing and you never know when youll lose a piece and need toimprovise so dont throw away the box (puzzle box with what puzzle togethersupposed to look like, Gerber equated to the mission/vision of business, notletting it get stale) A lot of peopleonce believed it was impossible for regular, everyday non-millionaires toinvest in the big-time financial arena of commercial real estate. They werewrong! Join millionaires and non-millionaires alike doing just that at with HISReal Estate Network. Join us for an upcoming live event held regionally acrossthe United States:
Creating,Business,Systems,Less