Selling,Recession,Steps,for,Sa business, insurance Selling in a Recession - 5 Steps for Sales Survival

Small offices have unique needs, and thatincludes document shredding. Designed with the smaller business inmind, the Dahle 20314 is a cross-cut shredder that offers Level 3security and brings you into compliance with federal regulations. The As we all know to live in this world we have to perform some activity by which we can earn money. There are many activities by which we can earn money and meet the standards to live in this society. And from one of them is franchise.  Franc

The goodnews is that recession has bottomed out and the economy is on anupward trajectory of revival. But tough times are not yet over and itwon’t be in a short time. The storm might have gone, but we have towork through the wreckage it has left on its trail. That would takesome time. This is atime when people are spending very cautiously. Businesses are pickingup, but very slowly. What does this mean to sales people? Does ithold only pictures of bleakness? Not at all, at least not for peoplethose are ready to brace the hard times with a steely determination.It will be hopeless for sales persons that give up easily. There arequite a few organizations and sales professional that really did wellduring 2008, right at the peak of the recession. Some businesses madegood profits and hired more people. SaskTel, a leading wireless,phone services, Internet service provider in Canada made $121 millionprofit in 2008, an increase of 44% over the profits for the year2007. LG Electronics registered an increase of 1.1% in profits incomparison to the year 2007. In the first quarter of 2009 LGElectronics registered 62.1% profit. The net annual profit figuresof LG are yet to touch the pre recession figures, but signs ofrecovery are clearly visible. Back athome there are some encouraging facts. US Newspapers made 12% profitin 2008. Newspapers with less than 15,000 copies circulation made 15%profit. These figures are healthy considering the fact that large USNewspapers have been making 12% profit for the past five years.Recession didn’t make much difference. How did they do that and youcan incorporate their strategies into your sales methods? Have aPositive AttitudeThis iscrucial in difficult times and crisis situations. A positive attitudewill make one energetic and increase productivity. It requiresdiscipline in thought to have a positive attitude when the entiremedia is blaring gloomy news and forecasts 24x7. It requires visionand clarity of thought to see beyond. Recession worse than thecurrent one, have come and gone. This one will also pass. The bestthing is to concentrate on the task at hand – keep on trying tosell. WorkHarderHardworking sales people know that this is the time to work even harder.This is a testing time where the hard workers are rewarded. This isnot the time for the journeyman salesman, the 9-5 order taker, or themediocre wannabe. This is the time for the hard worker, the ones thateat, sleep, and drink SELLING. This is the time when the salesmenwith can-do-it attitude have to make 50 calls instead of the usual 20calls to get one order. Salespeople passionate about selling will have to put in more sincereefforts, make more calls, qualify more prospects, give demos with alltheir hearts, and serve with earnestness. Network harder and try tosell as if your life depends on it. WorkLonger There areno short cuts to success. And when the times are tough the route getslonger. You have to work harder and work longer. It’s a bit likeplaying long rallies with patience. You will have to spend more timeworking. Lunch breaks have to be short and free times have to beutilized productively. Leads that you would have ignored previouslyto save time should be explored more to qualify as prospects. Thatrequires additional time than the usual. Pay MoreAttention to Customers’ NeedsYou have tobe really caring and attentive towards customers’ product needs toget business in tough times. When customers have cut down on spendingdrastically and trying to manage with the bare minimum you have toreally pay attention to their requirement. You have to be reallygrateful to the customer for doing business with you. GiveYour Best ShotAce tennisplayers know this. When the situation gets really tough they producetheir best game. Champions like Pete Sampras and Roger Federer fireaway aces, hit tearing down the line forehands, and ripping crosscourt backhands to pull themselves out of difficult situations. Theyhave produced some of the best tennis actions when they are trailing0-2 or 1-2 in five setter matches. They may make many unforced errorswhen leading but not when they are trailing. As a salesperson you need to sharpen all your skills to perfection. Yourphysical and mental fitness, listening skills, speaking powers,persuasive abilities, tact in handling objections, product knowledge,and preparedness with facts and figures should all be perfect or nearperfection. Like a champion you can do no wrong when it comes to yourjob. Victory will definitely be yours. Aboutthe Author:Doug Dvorakhelps companies and professionals achieve results through customized,creative and non-traditional salestraining systemsthat are “one size fits one” and developed to the unique businessneeds and “sales pain points” of each client. He is available tospeak on these topicsFor moreinformation visit www.salescoach.usor call 847-359-6969Permissionis granted to reprint this article in print or place on your web siteas long as the paragraph above is included and contact information isprovided.Copyright2009 The Sales Coaching Institute and Doug Dvorak