Using,Customized,Presentation, business, insurance Using Customized Presentation Covers to Build Brand Identity
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One of the best ways to build yourorganization's brand identity is to customize your documents, reports,presentations and proposals. Customizing your presentations andproposals with your organization's colors, logo and information canserve to make a great first impression to your customers. Additionally,high quality customized documents and reports are much more likely tobe kept by your customers. This article provides a quick overview ofsome of the options for customizing your documents and reports. Hereare six ways you can customize your reports and presentations to buildbrand Identity. 1.If you are on a tight budget and don't want to spend a lot of moneyon printing costs consider using a clear cover on the front of yourdocument. This will allow you to print a high quality title page foryour document that can prominently display your brand, logo, addressand contact information on the front page of your document. This is theleast expensive option for customizing your documents and is anexcellent starting place for using your reports to build brandidentity. 2. Using a presentation cover with a window is another inexpensive wayto customize your documents and reports. With this option you canchoose a report cover that is complementary to your company's colorscheme and have a window added. You can then print a title page that isdesigned to show some of the important information about the reportthrough the window of the report cover. 3.A third option and one of the most popular options for customizingreport covers is foil stamping. Foil stamping can be used to add a highquality clean imprint of your company's logo, contact information andtag line to a paper cover. Foil is available in dozens of metallic andnon metallic covers and can be used to provide a highly customized lookand feel to your report covers without a lot of effort. Foil stampingis not highly expensive but does require the creation of aphotoengraved dieset for use in the stamping process. Once you havepaid to have the die created, you can reuse the die for all future runsand jobs. 4.If your organization likes the look and feel of plastic bindingcovers and wants to customize them, you will need to consider silkscreening. Unfortunately, the heat from foil stamping does not combinewell with plastic binding covers. However, silk screening can providebeautiful imprints on poly and clear binding covers and can make agreat impression. 5.A fifth way to make a great impression using your binding covers isthrough offset printing. If you want to use a photograph or a lot ofcolor on your cover you can consider having offset printed coverscreated. These covers can provide your reports with a flashy finishedlook and feel that can grab the attention of prospective customers andclients. 6.Finally, you might consider using embossing or debossing to create atextured effect on your report or presentation cover. Perhaps raisingyour logo or company name so that it stands out from the surface of thecover. This can provide a subtle and effective means of customizingyour bound presentations. If you are interested in building your brand identity using boundreports, presentations, documents and proposals these are great placesto start. Perhaps you will choose one of these six options. Or, for aneven more customized look you can combine several of these options.Either way, be sure to use every opportunity to let your customers knowwho you are and give them a reason to do business with you. Article Tags: Build Brand Identity, Build Brand, Brand Identity, High Quality, Foil Stamping, Binding Covers
Using,Customized,Presentation,