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To be successful with your online business, you need to find ways to discover what people want so badly, they willpay almost any price.The goal is to create a swarm of interest, activity, exposureand demand for your product - but how do you tell in advanceif your idea or product will create such a frenzy?You may be surprised by the number of tools availableto you, at no charge, to tap into pockets of demand online.KEYWORD POPULARITYTo start with, you can tap into keyword popularity indexes - here are some of the best:1. Overture Keyword Search Tool: http://inventory.overture.com/d/searchinventory/suggestion/2 Google Search Engine Trends: http://www.google.com/press/zeitgeist.html3. Yahoo Top Searches: http://buzz.yahoo.com/4. Lycos Top 50: http://50.lycos.com/CONSUMER DEMANDNext - you can tap into the ultimate online consumersites - Ebay and Amazon:1. Ebay Auction Big Ticket Items: http://pages.ebay.com/buy/bigticket/index.html2. AMazon Movers and Shakers: http://www.amazon.com/exec/obidos g/new-for-you/movers-and-shakers/-/books/002-5835206-25256073. Amazon Best Sellers List:http://www.amazon.com/exec/obidos g/new-for-you/bestsellers/-/books/4. Amazon Software Best Sellers List: http://www.amazon.com/exec/obidos g/new-for-you/bestsellers/-/software/002-5835206-25256075. Amazon Video Games Best Sellers List: http://www.amazon.com/exec/obidos g/new-for-you/bestsellers/-/video-games/002-5835206-2525607ADVANCED KEYWORD ANALYSIS TOOLSIf you are really serious about online business and marketing, then thesetwo resources will help give you the edge:1. WordTracker: http://www.highertrustmarketing.com/part/wordtracker2. AdwordAnalyzer:http://www.infoproductcreator.com/part/adwanalyzeONLINE EAVESDROPPINGThere's no better way to figure out what people want than by "listening" inon their conversations.In the offline world, you do that by listening to your customers,attending conferences, clubs, societies and networking institutions likethe Chamber of Commerce or other trade associations.The online equivalent are forums, discussion groups, chat groups, business clubs, mentoring organizations, membership sites, etc...When I want to test a new market, product idea or concept - I type in myarea of interest plus the words "discussion forum" into Google andfind a few active, high quality groups to "listen" in on for a few days. Look for patterns, signs of frustration and desire - you will no doubtfind these very quickly. You can even ask for opinions of information or services peopledesire and would pay for - if you are subtle.COMPETITIVE REVIEWBelieve it or not, you do WANT to find competition. If you are considering a product in an area that seems to have NO competition,then be concerned.To limit your risk and truly believe there is demand for your idea,you need proof that a market exists AND that they will spend moneyon your area of interest.The best proof of all is a past history of spending money, you canfind that by looking - even networking with your competitors.Once you get a read on the top 5-10 competitors in your field,purchase their products and services - find out what they are offering and most important - how you can improve on their offerto help your customers to achieve their desires faster, lessexpensive, more complete or better way.BUILD A LIST FIRSTA terrific way to tap into specific ideas for your own productsand services is to go ahead and setup a website aimed at yourtarget market, then offer related affiliate products - but most important...Focus on building a list from the traffic you attract.Once you have a few hundred people on your list, you can surveythem, start a forum, an interactive blog or use any other method to get their feedback on ideas, products and servicesyou could offer them. My recommendation is to NEVER just leap ahead into developingproducts that take months to develop BEFORE using the techniquesoutlined above. Finally, there is a service that can take the mystery out of finding niche markets and product ideas that has been just launched! In fact, they even go so far as to offer you pre-packaged books that you can immediately sell, or use the content asyou wish in several niche markets.This can cut your time down by months to getting your own income-generating, niche products to market - it's an incredibleservice, well worth investigating...http://www.highertrustmarketing.com/part/nicheologyBeing smart about idea generation and testing is what separatesthe TOP GUNS from everyone else online. If you want to be anelite online business owner, use the techniques above to leap ahead of your competition. Article Tags: Online Business, Best Sellers