Internet,Marketing,Increasingl DIY Internet Marketing Increasingly Used by Small Businesses
When starting a new work at home business it is very easy to become consumed by it. We spend so much time trying to get the business up and running that we may end up becoming burned out and lose our motivation. There is so much to learn and Normal 0 false false false MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable{mso-style-name:"Table Normal";mso-tstyle-rowband-size:0;mso-tstyle-colband-size:0;mso-style-noshow:yes;mso-style-parent:"";mso-padding-alt:0in
A newly released study conducted by the Hennerberg Groupshows that internet marketing use is growing among owners of small businesses.However,the survey also points out the fact that many of these business owners areaware that their online marketing campaigns may not be giving them all theresults that they would want and that they might need some professional helpand advice.As a general rule, small business owners are aware of what internetmarketing is and what initiatives they should take to make it easier for themto attain their business goals.This explains why many small business owners inthe Boston area have turned to a Boston Online Marketing company for help inbuilding their online campaigns, or simply to get advice on what they should doto achieve some degree of success in their online marketing efforts.More than80% of small business owners have stated that they have a website.Of theremaining 20% that did not, 16% of them have said that they are thinking ofgetting one in the near future.While many small business owners who currentlyhave a website had it built by a friend or did it themselves with the help ofweb development software and templates.20% of small business website ownershired the help of a local website development company.It would seem that whenit comes to web related services, small business owners are more likely to bedealing with a local company for help, which explains why smaller Boston WebDevelopment firms are getting plenty of new clients.However, even those who arehappy with their website are often unsure as to how to properly optimize it forSEO purposes.Many small business owners are not getting all the websitevisitors that they could be getting if only they had a better ranking on searchengines.While it is true that search engine optimization is not the easiestthing to do, the whole process is actually more simple for local businesses asthey mainly deal with customers in their local areas and face less competitionthan companies who do business on a national or international scale.Thesolutions offered to small business owners are also quite simple when it comesto SEO: they could either learn about search engine optimization themselves andexecute all tasks in house, or outsource all or part of their SEO efforts to anexternal company specializing in this field like a Boston Search EngineMarketing company.This would allow them to get more traffic coming in to theirwebsites and thus receive more customersFree Web Content, as search enginessuch as Google still remain the number one source of information for consumerswho are looking for a certain product or service that would be interesting forthem. Article Tags: Small Business Owners, Internet Marketing, Business Owners, Online Marketing, Small Business, Search Engine
Internet,Marketing,Increasingl