The,Content,Marketing,Zach,Mic DIY The 3 Es In Content Marketing
Normal 0 false false false MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable{mso-style-name:"Table Normal";mso-tstyle-rowband-size:0;mso-tstyle-colband-size:0;mso-style-noshow:yes;mso-style-parent:"";mso-padding-alt:0in When starting a new work at home business it is very easy to become consumed by it. We spend so much time trying to get the business up and running that we may end up becoming burned out and lose our motivation. There is so much to learn and
Zach Michonski in his Brafton blog article wrote "The Three E's of Successful Content Marketing, which makes it easy for anyone to remember the most important aspects of a content marketing campaign. These are: engage, educate and earn. Engage What action do you want your content to trigger? Who are customers/clients or prospects? What do you think will move them in your desired direction? Your content must directly speak to your readers. It should match the personality of your audience. When you identify and know your audience, you can come up with the kind of content that will move them into action. The first thing you have to do then know your audience. Educate Having a great content is not just beneficial for your audience but for yourself as well. While you keep them engaged and informed of relevant content, you are also rewarding yourself with the reality that they keep coming back to your site. Create a variety of content in your mix. You can incorporate videos and links that will increase your audiences awareness of your brand. Earn This is the much-awaited phase of content marketing. However, before you are able to reap the rewards of your hardwork, you must first fulfill your responsibilities of keeping your audience engaged and educated. How do you do it? Michonski suggest "By identifying the pages that keep people on your site, inspire them [to] click around andhopefullyconvert, you'll get insights on how to update your strategy for maximized, sustained content earnings." For more information on the 3 Es in content marketing, go to http://www.annettapowellonline.com. See you there! Take care, Annetta PowellYour Professional Success CoachPhone: 1-800-557-9160Email: [email protected]: annetta.powellhttp://www.annettapowellonline.com
The,Content,Marketing,Zach,Mic