What,Niche,Marketing,Many,peop DIY What is Niche Marketing?
When starting a new work at home business it is very easy to become consumed by it. We spend so much time trying to get the business up and running that we may end up becoming burned out and lose our motivation. There is so much to learn and Normal 0 false false false MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable{mso-style-name:"Table Normal";mso-tstyle-rowband-size:0;mso-tstyle-colband-size:0;mso-style-noshow:yes;mso-style-parent:"";mso-padding-alt:0in
Many peoplethat have an online business or a product that they need to advertise have atendency to overlook a very important form of marketing. There is a kind ofmarketing that can often be more expensive and harder to do, but if someone canactually do it then it can yield even better results that some other forms ofmarketing. This kind of marketing is called Niche Marketing. It is where youare marketing to a certain sector of people. Let me give you some examples ofniche marketing so that you can perhaps get a better idea of what it is. For example,a magazine will sell ads on its pages. These ads will usually relate in someway to the contents of the magazine. If its a fashion magazine they might haveads for clothes, if its a womans magazine they would probably be concerning womensclothes and perhaps makeup. If its a mens magazine then they might have adsfor mens clothes. There are also a lot of other types of ads that could appearin the magazines but they will all be related to what the readers of thiscertain magazine might like. This is a form of niche advertising where acompany is paying for an advertisement that is going to target a certain groupof people or more specifically people that read this magazine. Nicheadvertising could also be perhaps if you ran a website and you only advertiseda certain kind of shoe. You dont advertise any other kind of shoe so if anyonegoes to your site they are going to see only that brand. This is just anotherform of niche advertising. Generally speaking in this type of case there willusually be some kind of agreement between the web owner and the advertiserwhere the advertiser is paying the web owner more to get exclusive rights toadvertise on that site. Niche advertisingcan either be where a certain group of people is being targeted (such as only targetingpeople that read certain magazines) or it can be more like being the onlycompany that can advertise on a certain website. Before you decide what kind ofniche advertising is best for you, you need to research and decide which kindwill work better for your particular product or service. Nicheadvertising is something that most companies can benefit from and most businessescan actually get a lot out of it. When choosing where you want to advertiseits a good idea to make sure that that particular place will help you. Nicheadvertising usually costs a fair amount more than just advertising on any site,or using some other ways, so its a good idea to choose the best place for youand your product. With so many companies trying to make a profit and so muchcompetition out there it can be hard to stay afloat, a good advertisement canreally help. For more information on Niche Marketing,please visit my blog at http://www.annettapowellonline.com. See you there! Yours Sincerely,Annetta PowellYour Professional Success Coach
What,Niche,Marketing,Many,peop