Online,marketing,and,SEO,Optim DIY Online marketing and SEO Optimization
Date:2020-12-27 Online,marketing,and,SEO,Optim DIY
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When starting a new work at home business it is very easy to become consumed by it. We spend so much time trying to get the business up and running that we may end up becoming burned out and lose our motivation. There is so much to learn and
Normal 0 false false false EN-US X-NONE X-NONE MicrosoftInternetExplorer4 st1\:*{behavior:url(#ieooui) } /* Style Definitions */ table.MsoNormalTable{mso-style-name:"Table Normal";mso-tstyle-rowband-size:0;mso-tstyle-colband-size:0;mso-style-noshow:yes;mso-style-priority:99;mso-style-qformat:yes;mso-style-parent:"";mso-padding-alt:0cm 5.4pt 0cm 5.4pt;mso-para-margin:0cm;mso-para-margin-bottom:.0001pt;mso-pagination:widow-orphan;font-size:10.0pt;font-family:"Times New Roman","serif";}SEO optimization is astrategy in which a website is designed to obtain favorable search enginerankings from popular search engines. This may be achieved in a variety ofdifferent ways and optimal SEO strategies combine a variety of differentstrategies to complete one well orchestrated SEO campaign. There are severalelements to consider when attempting optimizing your website for searchengines. This may include keyword density, prominence, METAtags, titles and inbound links. Keyword density isone of the most common SEO strategies and essentially involves usingrelevant keywords often in the content of a website to demonstrate therelevance of these keywords to the website. This is important because searchengines are likely to reward websites with optimal keyword densities withfavorable search engine rankings in an effort to provide Internet users withthe most relevant websites for particular search terms. The prominence ofkeywords should also be considered. This includes how close the keywordsare placed to the beginning of the website. The common mistake with thisstrategy is to believe the first opportunity to incorporate keywords is in thefirst line of visible text on the webpage. This is not true because searchengines look at the code of a website as opposed to the visible content on thewebsite. This means there aremultiple opportunities to incorporate relevant keywords long before theactual visible content on the website. This might include the code for thetitle as well as the META tags. Businessowners who realize the potential for incorporating keyword into the code gainan advantage over competitors who only incorporate keywords into the content ontheir website. Another area of concern which isvery important for those who are interested in SEO is inbound links. Inboundlinks are essentially links which reside on other websites and direct trafficto your website. These links are considered important because many searchengines place a value on inbound links because they are essentially an exampleof one website recommending another website. However, whenobtaining inbound links it is important to do so from other websites whichrank well with search engines because many search engines consider the rank ofthe original website when determining the value of the inbound link. Now that we havebriefly explained some of the main concepts of SEO, we will illustrate whyit is important to optimize your website in the first place. SEO is so importantbecause most Internet users highly value the results of search engines and arelikely to only visit to ranking websites when they search for a particularkeyword. Internet users trustsearch engines to serve the most relevant content first and are thereforenot likely to visit websites which do not fall on the first or second page ofsearch results. This means websiteswhich rank well essentially are receiving a great deal of free advertisingfrom search engines which places these websites in a key position. Websiteowners who do not invest time into optimizing their websites miss out on agreat deal of potential web traffic.
Online,marketing,and,SEO,Optim
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