Get,your,business,noticed,the, DIY Get your business noticed - the right way!
Date:2020-12-27 Get,your,business,noticed,the, DIY
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When starting a new work at home business it is very easy to become consumed by it. We spend so much time trying to get the business up and running that we may end up becoming burned out and lose our motivation. There is so much to learn and
Search Engine algorithms had to adjust their strategy to continue achieving a high relevance in their result pages. Because: if the user cant find the information she is looking for she might quickly press the back button and click on a competitors link. Social Media websites like YouTube or MySpace have increased their popularity and now heavly influence Google and Co.And with this - it is important that content as well as language adapt too. Real users use real words to find what they want - no marketing blurb which might work for magazines or TV advertising. The common brand jargon does not have the same effect online, so there is no need to use it!Create a healthy balance between the needs of the company and its aims regarding to the commercial point of view. It is important not only to focus on the Google ranking, because being number one will not pay off if the website is not delivering what the user was searching for. Good SEO should actually enrich the users experiences but not annoy the user if she can not find on the website what was promised on the Search Engine.The following points are guidelines for a search-optimised copy: * Use high-volume search terms Choose words that receive large amounts of searches per day * Place the keywords at or near the top of the page The start of the body tag is best. If site navigation does not allow this, try to put the Keywords/Keyphrases as close to the top of the page as possible. * A 5% high-volume keyword density If a web page contains 100 words, then five should be high-volume keywords. * Include high-volume keywords in title tags and meta description tags High-volume keywords in the body copy should be complemented by these tags. * Body copy should include link text to similar products Try to get at least three or four links that go to product pages with one or more similar keyword targets. * Dont use images when text will do If you cannot avoid using images, add descriptive text to their alt attributes.NMA - search marketing report 11/06Contact Tetridia on +44 (0)20 8144 6655 for more information on how to raise your marketing to the next level using Search Engine Marketing.
Get,your,business,noticed,the,
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