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When starting a new work at home business it is very easy to become consumed by it. We spend so much time trying to get the business up and running that we may end up becoming burned out and lose our motivation. There is so much to learn and Normal 0 false false false MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable{mso-style-name:"Table Normal";mso-tstyle-rowband-size:0;mso-tstyle-colband-size:0;mso-style-noshow:yes;mso-style-parent:"";mso-padding-alt:0in

I know you've seen the advertisements. They are everywhere that you look:newsgroups, email signatures, web site articles, press releases and even inyour own inbox (in the form of spam). It can be especially overwhelming to anewbie (someone new to the internet). You know what I mean - money makingopportunities.Sometimes they seem so enticing, so wonderful, so obvious that it justappears that someone had indeed stumbled on the perfect money making scheme.And, better yet, they are good-hearted enough to want to share it withanyone, for the small price of $19.95 (per month), $295 or even $3.95. Whatnice people.Of course, if you think about it for even a minute, the first question thatcomes to mind is: if the secret is so great, then why aren't they rich andliving on some tropical island yet? Why do they have to try and sell thisthing to us on the internet?Okay, so you want to make some money on the internet. What's the secret?To be honest, selling on the internet is more-or-less the same as sellinganywhere else. You have to follow these basic steps:- Find or create a product or service which you think may be of value toothers.- Figure out how to sell that product. In other words, determine your marketand how to best reach the people within the market who make purchasingdecisions.- Implement the method that you choose to sell the product or service. Usingthe internet, this could be a store front, a web site, an ezine or perhapsjust lots of advertisements.- Promote your product or service.- Keep statistics to determine if you are actually selling the product orservice. You also need to know if it is costing you more to sell it than youmake (yes, income must exceed expenses - that's why most of the dot comshave been failing recently: they forgot this basic lesson).- If you are making a profit (income exceeds all expenses), then figure outhow to better sell your product. However, don't change anything that iscausing you to make money. In other words, if it is working, leave it alone.- If you are not making a profit (expenses exceed income), then figure outwhy and take corrective action. Immediately and without hesitation.Also remember some basic rules (which many of the dot coms forgot or neverknew in the first place).The Customer is the boss. This is the most basic datum of all. Any companythat has poor customer service or loses sight of this basic fact will, inthe short or long term, fail. For example, if your customer wants a refund,then give it to him, no questions asked, with a smile. If you find you arerefunding too much money, then check out the quality of your products orservices.Stay ethical. Another basic datum. Unethical people and companies tend tofail. The more unethical they are, the harder they fall. You could sum thisup simply as "what goes around comes around".Venture capital is NOT income. It is a liability because it usually has tobe paid back. In general, a company should only need venture capital when itis first created. If venture capital is needed to keep the company afloatafter a reasonable startup period, then this is a bad sign. If venturecapital is required on a regular basis to pay the payroll, then this is avery bad sign.Use income from stock sales wisely. Getting an infusion of cash from sellingstock can be a great windfall for a company. BUT this is also not income -it is a windfall profit. Use it wisely.Determine true income. You need to figure income on the amount of money youare making from selling your product or service. Money obtained from yourcredit card does not count as income.Income must exceed total expenses. Seems pretty basic.Large amounts of debt is bad for business. Generally, the higher your debt,the less freedom you have to run your company. At some point, you become aslave to your creditors.Excellent leaders often make poor managers. Remember to keep these twopositions separate. The skills required to be a leader have nothing to dowith the skills required to be a good manager.What's the bottom line? Making money on the internet is the same as makingmoney anywhere else. Just because it is the internet does not mean there arespecial rules or the law has been suspended. Also, just because everyoneelse has gone insane and are doing incredibly stupid things (the majority ofthe dot com's come to mind) does not mean you need to jump in and join thestampede.The internet is a set of tools which you can use to sell products andservices. Used properly, they can magnify your efforts to incredibleheights. Remember, be smart, be ethical and, fundamentally, inflow mustexceed outflow. Article Tags: Money Making